Nigeria’s leading mobile payments company, Funds & Electronic Transfer Solutions Limited (fets) has said the Small, Medium Enterprises (SMEs) sector has crucial role to play as the Federal Government draws out broad strategies to put the economy on growth path.
It said it has demonstrated its commitment to encourage and support local entrepreneurs in the SME sector in their quest to become global brands.
Its Managing Director, Mrs. Omotade Odunowo stressed the importance of the SME sector to the development of the economy, adding that the firm remains passionate about the growth and development of the sector.
Describing the sector as the backbone of any economy, she pointed out that one of the ways of aiding the growth of the sector is by identifying with the dreams and aspirations of local entrepreneurs to grow beyond their current state.
As a demonstration of its commitment to the sector, she recalled that the firm recently sponsored one of Nigeria’s rising fashion brands, Orange Culture to the 2017 edition of the Fashion Scout, the international showcase for fashion pioneers. It is also the United Kingdom’s largest independent showcase for emerging and established design talent during the London Fashion Week.
With the sponsorship, Orange Culture is the first African menswear brand ever to be invited by the organisers of the show.
Orange Culture will have the opportunity to showcase its collection to the most respected fashion players including buyers from Harrods and Harvey Nichols.
Mrs. Odunowo said the firm was proud to be associated with the Orange Culture brand, describing it as a future global brand that will do Nigerians proud in years to come. According to her, the sponsorship was just one of the strategies it has used to encourage local entrepreneurs.
She said the firm has put a lot of effort in developing technologies and products that are designed to help them launch and manage their businesses, using its secure mobile payment solution.
“At fets, we are continually looking for ways to encourage and empower Nigerian entrepreneurs to achieve their dreams of taking their businesses to the next level. This is what we hope to achieve with this sponsorship arrangement with Orange Culture; taking it beyond the shores of this country to become a truly global brand in the near future,” she said.
The Chief Executive Officer, Orange Culture, Adebayo Oke-Lawal, thanked fets for supporting his firm’s dreams of showcasing its designs at the Fashion Scout London Fashion Week AW17, describing it as one of the best things that has happened to the company.
“I’m glad that we’ve been able to collaborate with a company that’s built on innovation and forward thinking-attributes that are in alignment with the brand Orange Culture,” he said.