StockTown makes use of an illustrated character’s story to educate readers of all ages about the importance of savings and investment. In its first issue, readers are introduced to Mora Johnson and her middle-class family who are experiencing financial hardship that pushes Mora to want to learn more about investment and financial independence.
Commenting on the comic book, Oscar N. Onyema, OON, Chief Executive Officer, NSE said,“StockTown is a product of a passionate idea long held by the Exchange to empower individuals across all levels to make good financial decisions and better their lives now and in the future. In a drastically evolving financial landscape, The Exchange continues to find new ways to communicate the ideas of saving and investment using products available on its platform. We hope this comic, which demonstrates the idea of buy and sell securities in simple terms, can crowd-in the financially excluded, millennials and all lovers of comics.”
The launch of StockTown builds on the Exchange’s strong commitment to promoting financial literacy in Nigeria. Annually, the Exchange implements initiatives targeted at children and youths, aimed at building a financially savvy generation. The Exchange commemorates Global Money Week by hosting a workshop for youths at its offices and conducting outreach programs in cities where it operates. In 2019, it reached over 60,000 youths during the weeklong program.
Consistently, the Exchange hosts secondary schools, undergraduates and young upwardly mobile professionals to X-Tours, a financial literacy workshop that culminates in a tour of the trading floor and meeting with Stockbrokers. Through these channels, NSE is making significant contributions to reducing the level of financial exclusion in Nigeria to 20% in line with its mandate as a member of the National Finance Inclusion Steering Committee led by the Central Bank of Nigeria. The NSE is also a member of the Financial Literacy Technical Committee of the Securities and Exchange Commission.