Chidi Nwaogu Listed By YNaija Among Most Powerful Young Nigerians

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Serial tech entrepreneur and CEO at Publiseer, Chidi Nwaogu, has been listed on the YNaija Power List 2021, a list of the 100 most...
The Recipe For Successful Innovation-Brand Spur Nigeria

The Recipe For Successful Innovation

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Brands need to rethink risk and be brave, in order to sustain their ability to produce meaningful innovation. Innovation is a critical foundation for brand...
Examining The Enduring Success Of Dove And Nivea-Brand Spur Nigeria

Examining The Enduring Success Of Dove And Nivea

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Brands that are more attractive and available to more people this year than last will grow, regardless of whatever else is going on in...