The African unisex footwear brand will unveil ‘Ibile’ in a one of a kind arts and style exhibition.
The exhibition which is themed “Style and Culture” will showcase never-before-seen footwear concepts created by Jide Ipaye, the founder of the brand.
As the name depicts, Ibile means local, native or heritage in Yoruba and is also an acronym for the five founding regions in Lagos – Ikorodu, Badagry, Ikeja, Lagos Island and Epe.
The event is expected to attract fashion and arts enthusiasts as well as indigenous designers across the continent.
Ibile, which is inspired by different aspects of the Yoruba and Lagos culture; promises to bring a fresh urban feel to any outfit.
There would also be a live art showcase which will feature elements of music, dance and drama during the launch of ‘Ibile’.
Regarded as the first innovative and social footwear brand in Africa, Keexs was successfully launched through a global crowd funding campaign in 2015.
(Thecable.ng)
