PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador

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The world’s third-largest smartphone brand, Xiaomi has revealed its new corporate brand face that signifies bold transformation in Nigeria’s mobile device industry and all-new repurpose.

The ambassadorial signing represents Xiaomi ambitions to establish a leadership position in the future mobile industry by revamping nearly all facets of its business in Nigeria and beyond Africa.

The former Eagles midfielder, Austin Jay-Jay Okocha, during the week, was endorsed as the brand ambassador of Xiaomi by the manufacturer of mobile devices ranges across all social-economic classes.

The firm, which expressed confidence in the deal with the former Super Eagles captain, stated that Okocha was a great fit for the modern products it has a lineup, especially the yet to be launched “Redmi Note 10”.

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Xiaomi Signs Jay-Jay Okocha As Brand Ambassador-Brand Spur Nigeria
Xiaomi Signs Jay-Jay Okocha As Brand Ambassador-Brand Spur Nigeria

Okocha, who expressed his delight on the endorsement, said: “I am honoured to be associated with the world’s top 3 mobile devices in Nigeria, Xiaomi. If Xiaomi isn’t a great company and serve as an engine room of creating values, all these wouldn’t be happening. Am happy to be part of the brand I hope the business will boom during the endorsement tenure that the company will want to do more. I believe in a long-term relationship.”

Speaking on the occasion, the Marketing Director Xiaomi Nigeria, Mr. Somoye Habeeb said, “The company couldn’t think of a bigger name than the former international midfielder. We launched Xiaomi-Nigeria two years ago with Redmi Note 7; thereafter we launched Redmi Note 8 in October 2019 same year. In 2020, we launched Redmi Note 9series and today the company planned to challenge the boundaries of Nigerian mobile industry with Redmi Note 10 series.

No other person that represents 10 in Nigeria better than Jay-Jay Okocha, 10 with good stories and memories, so Jay-Jay is the best person that can represent Redmi Note 10 in Nigeria and beyond.”

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Speaking further, Somoye said, “We are delighted to partner with a legend like Jay-Jay Okocha in Nigeria, which is also our biggest international market. Who is better than Jay-Jay Okocha to take the values of our Redmi Note 10 to every household in Nigeria?”

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“Our focus has always been to bring superior products with great performance to all Nigerians as pronounced in our slogan ‘innovation for everyone’. We will be launching the most superior Redmi Note series in Nigeria soonest.”

Xiaomi Signs Jay-Jay Okocha As Brand Ambassador-Brand Spur Nigeria
Xiaomi Signs Jay-Jay Okocha As Brand Ambassador-Brand Spur Nigeria

Meanwhile, the new Redmi Note 10 series has been fixed for launch on April 6, 2021. This product will challenge the boundaries of clarity, the boundaries of sensation and boundaries of speed to mention few.

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Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is an internet company with smartphones and smart hardware connected by an Internet of Things (IoT) platform at its core.

With the vision of being friends with its users and being the “coolest company” in the hearts of its users, Xiaomi is committed to continuous innovation, with an unwavering focus on quality and efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technologies.

Xiaomi is currently the world’s fourth-largest smartphone brand, and has established the world’s largest consumer IoT platform, with more than 196 million smart devices connected to this platform, excluding smartphones and laptops. Currently, Xiaomi products are present in more than 80 countries and regions around the world and have a leading foothold in many of them.

In July 2019, Xiaomi for the first time made the Fortune Global 500 list, ranking 468th among all, and 7th in the Internet Services and Retailing category.

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PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand SpurPHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand Spur

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PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand SpurPHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand Spur

Latest News

ECOVACS ROBOTICS Introduces 9-in-1 DEEBOT T9 In Indonesia – Our Best DEEBOT Just Got Better!

“The Best Just Got Better" with the first robotic vacuum cleaners in the market to combine upgraded vacuuming and mopping capabilities in one go

 

JAKARTA, INDONESIA - Media OutReach - 13 April 2021 - ECOVACS ROBOTICS, the world's leading home service robotics maker, today launched the DEEBOT T9, the first models with intelligent 9-in-1 obstacle avoidance robotic vacuum cleaner that combines powerful vacuuming and mopping functions with a built-in mobile air freshener. The upgraded DEEBOT T9 with these cutting-edge features is more powerful and smarter than ever before.


PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand Spur


PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand Spur


PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand Spur


DEEBOT T9 raises the bar for home cleaning with 9 stunning features, including the ECOVACS' leading TrueDetect 3D 2.0, a real-time strategic obstacle detection and avoidance technology; TrueMapping 2.0 for precise navigation; ECOVACS HOME App upgraded with 3D Map, and OZMO™ Pro 2.0 Electric Oscillating Mopping System that ensures stubborn stains are removed more efficiently and quietly, compared to previous generation.

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"We keep a close eye on market demand and there was a clear indication that consumers want smart products that make homecare even simpler, doing as much and as thorough as they can, in one go. ECOVACS is committed to giving consumers the latest in smart and unique cleaning experience," said David Qian, Chief Executive Officer of ECOVACS ROBOTICS. "We've introduced our new-generation technologies, combined with multiple features while adding even more to our DEEBOT T9 to make sure every inch and floor surface is covered. Our Best DEEBOT Just Got Better."


Upgraded ECOVACS HOME App with Improved Obstacle Avoidance and Navigation Technology


TrueDetect 3D 2.0 technology comes with an upgraded algorithm to quickly detect different types of obstacles and strategically avoid them. The DEEBOT T9 can detect object sizes right down to mere millimeters, which is ten times more accurate than products using traditional infra-red technology, with a detection range of 70-350 millimeters. Moreover, DEEBOT T9 can navigate smoothly in different indoor environments and lighting conditions without any interruptions, even in total darkness. TrueDetect 3D 2.0 technology allows the robotic vacuum cleaner to avoid collisions, entanglements, or disruptions, so users do not have to monitor the robot and clean it continuously.

Combining TrueDetect 3D 2.0 and TrueMapping 2.0 with 3D Maps brings a whole new level of automated cleaning efficiency and flexibility for users. They can quickly locate the robotic vacuum cleaner's exact position via the 2D and 3D Maps. They can also manage their entire cleaning task on-the-fly, by toggling between the 2D and 3D Maps with the upgraded ECOVACS HOME App.

The new ECOVACS HOME App is designed for intuitive use, enhancing the user experience and reinforces the ECOVACS branding. The App is easy to navigate, offering users an optimal cleaning route. The interface integrates all the common features so that users can access critical functions easily. They can customize the amount of water used, suction power, cleaning times, and routes for different rooms.


A Luxurious Cleaning Experience with Built-in Air Freshener


The DEEBOT T9 is the first in the industry to clean floors and freshen the air at the same time. Connected to the DEEBOT's mobile system, the air freshener gives users a vacuuming and fragrance experience that goes beyond traditional cleaning.

The air freshener's unique design releases the fragrance onto the floor directly to remove musty and pet odors, while the fan at the bottom of the air freshener unit spreads the fragrance evenly.

The air freshener uses replaceable capsules, that can last up to 60 days, featuring three kinds of fragrances. Users can choose to switch the air freshener on or off using the ECOVACS HOME App, and extend its lifespan.


Powerful In-depth Cleaning Performance with OZMO Pro 2.0 and Auto-Empty Station Compatibility


The DEEBOT T9 comes with latest OZMO™ Pro 2.0 Electric Oscillating Mopping System with a newly designed motor and movement structure that minimizes noise.

The enhanced suction power of 3000 Pa also raises the bar in cleaning performance. The high-strength fiberglass structure keeps the suction power consistent when vacuuming both hard floors and carpets. The high-frequency vibration of up to 480 times per minute increases the mopping performance, making it comparable to an electric mop.

The DEEBOT T9 uses a disposable mopping pad that can be safely discarded immediately after cleaning. The specially-designed microfibers absorb water evenly, efficiently capture dust, and reduce residual water stains. The composite structure increases friction between the mopping pad and the floor and helps the OZMO™ Pro 2.0 Electric Oscillating Mopping System effectively remove stubborn stains on the floor.

A power-up kit is available for the DEEBOT T9 that further enhances the cleaning performance and user experience. The Auto-Empty Station, which clears the robot's dustbin automatically after cleaning with minimal human intervention, is also compatible with DEEBOT T9.


Pricing and Availability


DEEBOT T9's suggested retail price is IDR 8.29 Million. It will be officially available at Shopee with special price of IDR 8.09 Million and comes with a IDR 200K discounted voucher and a free giftpack on April 17 to 18 ECOVACS X Shopee Brand Day.


It is also available at Lazada, Tokopedia, and Blibli from April 19 onwards with an IDR 200K discounted voucher and free giftpack as launch promotion until April 22.

For more information, please visit ecovacs.com or connect with us on PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand SpurFacebook and PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand SpurInstagram.


About ECOVACS ROBOTICS

Innovating Since Day One – Creating the Intelligent Home.


At ECOVACS ROBOTICS, we care about innovating solutions to enhance your lifestyle. Based on a deep understanding of use cases and consumer experiences, we design robots that help you "live smart, enjoy life."


With over 20 years of design and industry-leading research, we have led the market as homes become more intelligent and responsive. We are building a world where your home asks less of your attention, becomes more seamless and powerful, and frees you to spend more time doing what you love.


PHOTO: Xiaomi Signs Jay-Jay Okocha As Brand Ambassador - Brand Spur
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