Prime Video, Amazon’s video streaming subscription service, has signed a multi-year licensing agreement with Niyi Akinmolayan’s Anthill Studios to distribute Nollywood films on its platform.
This was announced on Friday via the Nigerian production house’s official Instagram page. “We are super excited to announce to the world that Anthill Studios has officially signed a multiyear licensing deal with Amazon Prime Video,” the announcement said.
“Prime Video will have exclusive, worldwide distribution rights to Anthill’s slate of theatrical releases beginning in 2022, which will be made available to an audience of more than 200 million Prime Video members worldwide following their cinema run in Nigeria!”
According to Hollywood Reporters, Prime Video’s director of content acquisition and head of worldwide major studio licensing strategy, Ayanna Lonian, expressed optimism about the new deal and the distribution of Nollywood films to its audience.
“We are very excited to bring Anthill’s upcoming slates of popular Nollywood movies to Prime Video customers all over the world,” Lonian said. We want to show off the best of the best of the best of the best of the best of the best of what we want to bring Nollywood and authentic African stories to our customers, and this ground-breaking agreement will help us get there.”
Anthill Production has produced major blockbusters such as Elevator Baby, Day of Destiny, Prophetess, and others.
Its most recent film, Progressive Tailors Club, starred Beverly Osu, Femi Adebayo, late Rachel Oniga, Anthony Nwahiri, Jaiye Kuti, and a slew of other Nollywood stars.