House 44 Bridges the Physical World with Virtual Realms with The Ark


The pioneering members club brings together a community of like-minded individuals and entrepreneurs through a new, shared reality

HONG KONG SAR – Media OutReach13 July 2022 – With geek-cool tech terms such as ‘the metaverse’, ‘web 3.0’ and ‘blockchain’ dominating the discourse in today’s tech-driven digital age, there is no question that the way in which we work, play and interact is going to look vastly different in the not-too-distant future. For some, this unfamiliar new-age territory can be rather daunting. Breaking down these barriers for those who wish to immerse themselves in this ground-breaking ‘new reality’ is Hong Kong-based community organisation, House 44. First established in 2020 as a referral-only membership club — connecting like-minded individuals while leveraging individual members’ assets and expertise — House 44 is now expanding to a parallel virtual space by establishing its own digital frontier at the cutting edge of technology with its newest initiative, The Ark.