deTour 2023, PMQ Annual Design Festival, Promotes the Spirit of Traditional Craftsmanship Through A Brand-New Design Discovery of “New Know How”

HONG KONG SAR – Media OutReach – 8 November 2023 – Hong Kong’s annual design festival, deTour 2023, presented by PMQ and sponsored by Create Hong Kong (Create HK) of the Government of the Hong Kong Special Administrative Region, will take place from 24th November to 3rd December 2023.

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About deTour – design festival

deTour is an annual design festival that celebrates creativity and demonstrates how the creative process can bring value to the design industry. Presented by PMQ and sponsored by Create Hong Kong of the Government of the Hong Kong Special Administrative Region (HKSAR Government), the event presents a variety of programmes by engaging designers and creative communities in the city and overseas.

deTour is a unique platform that seeks to inspire by featuring the latest creative expressions and innovative design, whilst fostering exchange of ideas between emerging talents and established creative professionals.

About PMQ

Located in the heart of Hong Kong’s SoHo district, PMQ is the landmark of creative and design industries housing over 100 Hong Kong emerging designers. In 2014, PMQ was revitalised and transformed into a creative hub with a variety of design studios showcasing a wide array of design products including fashion and accessories, gifts & premium, homeware, and small furniture as well as other lifestyle goods and creative products. PMQ has now become an interactive platform for supporting up-and-coming creative talents and fostering a community of patrons and lovers of creativity, design, and heritage. It is also one of the popular venues in town for international design, arts, and cultural events from Hong Kong and around the world.

About Create Hong Kong

Create Hong Kong (CreateHK) is a dedicated office set up by the HKSAR Government in June 2009 to spearhead the development of creative industries in Hong Kong. From 1 July 2022 onwards, it is under the Culture, Sports and Tourism Bureau. Its strategic foci are nurturing talent and facilitating start-ups, exploring markets, promoting cross-sectoral and cross-genre collaboration, and promoting Hong Kong as Asia’s creative capital and fostering a creative atmosphere in the community. CreateHK has been sponsoring PMQ to organise deTour and PMQ Seed for years, among other projects, to promote Hong Kong designand nurture design thinking in the community.

Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, Create Hong Kong, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.