Local Bourse Starts Week Positive

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At the end of yesterday’s trading session, the Nigerian All-Share Index closed in the green, rising by 0.39% to close at 49,218.35 points.

The performance was due to buying pressures in bellwether stocks such as BUACEMENT (+5.43%) and ZENITHBANK (+0.25%). Consequently, the YTD return increased to 15.22% as market capitalisation improved by ₦87.76 billion to close at ₦26.53 trillion.

The sectoral performance marginally weakened as three of the five indices under coverage declined. The Insurance index, the biggest loser, declined by 2.61% on  NEM (-8.91%). The Oil & Gas and Consumer Goods indices followed suit, falling by 0.34% and 0.11% on OANDO (-2.04%) and GUINNESS (-8.61%) respectively.  On the flip side, the Industrial and Banking indices, the gainers, improved by BUACEMENT (+5.43%) and GTCO (+1.89%) respectively.

Investors’ sentiment strengthened but negative as the market breadth increased to 0.71x from 0.50x. This was illustrated by the advance of 12 stocks, led by MULTIVERSE (+9.93%) and FCMB (+8.02%) and the decline of 17 stocks, led by ACADEMY (-10.00%) and NEM (-8.91%). Activity level weakened as the total volume and value declined by 29.49% and 73.22% as investors exchanged about 119.28mn units of shares worth over ₦0.86bn

We expect positive sentiment to return in the next trading session as the equities market still presents decent opportunities for investors chasing positive real returns on investments.

Fixed Income

There was mixed sentiment across the bond yield curve as two of the four bond yields under coverage closed lower while the FGN-JAN-2026 and FGN-JUL-2030 closed flat at 13.20% and 12.81% respectively. The yields on the FGN-APR-2023 and FGN-MAR-2024 compressed by 10bps and 1bps respectively.

The Treasury bill yields for the 91 and 364-day papers compressed by 1bp and 1bp to close at 11.46%% and 6.75% respectively while the yield on the 182-day paper closed flat at 5.51%.

We expect market activity to be influenced by the liquidity levels in the financial system.

MARKET SNAPSHOT

  • Local Bourse Starts the Week Positive, NGX ASI Gains 39bps
  • Mixed Sentiment across the Bond Yield Curve
  • Positive Performance in Global Stocks
  • Brent Crude Reports @ $86.14/barrel
  • Mixed Performance in African Stocks

Breaking: Mikel Obi Offically Retires From Football At 35

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Former Super Eagles of Nigeria captain Mikel Obi has retired from professional football after a sparkling career spanning over twenty years.

Obi took to his official social media account to reveal his decision to retire on Tuesday, September 27, 2022..

He said, “There is a saying that “all good things must come to an end”, and for my professional football career, that day is today,” the former Chelsea star said on Tuesday.

“I look back at the past 20 years of my career, and I must say that I am very satisfied with all that I was able to achieve and more importantly the human it has helped shape.”

For the former Super Eagles skipper, his career won’t have come this far without support from coaches, family members, fans, and teammates, among others.

“You supported me through my highs and lows, even on days that I did not live up to your expectations,” Mikel added. “I say a big thank you.”

As for those who may have been inspired by his footballing exploits, the former Lyn Oslo star urged them “to never give up on their dreams, for every time you think about quitting, remind yourself why you started.

“This is not goodbye, it’s the start of another journey, another chapter of my life. I look forward to what the future holds and I hope you will walk with me. Thank you.”

Mikel has played for Al Kuwait SC but his contract was terminated by the club in November last year for undisclosed reasons. He had one year left on his contract.

Organisers Set Date For 2nd National Advertising Conference

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Preparations for the 2nd edition of the National Advertising Conference have reached top gear, the Advertising Regulatory Council of Nigeria (ARCON), organizers of the conference have disclosed.

Speaking at a press conference held today at the L’eola Hotel, Ikeja, Lagos, Tunji Adeyinka, Chairman of the Planning Committee and President of the Experiential Marketers Association of Nigeria, (EXMAN) said the 2022 edition of the National Advertising Conference will be held from 29th November to 1st December in Transcorp Hotel, Abuja and will have as theme “The Marketing Communications Industry: New Trends, Challenges & Prospects”.

Adeyinka said: ‘’ARCON which used to be APCON in 2019 decided to put together a conference that brings together all the stakeholders and practitioners and businesses in the advertising ecosystem. That is what heralded the birth of the national advertising conference in Nigeria.

“The event was launched in Abuja with good participation. We could not have subsequent editions because of the COVID-19 pandemic. But ARCON has brought all the sectoral groups together to have the next edition”.

He further revealed that this year’s edition of the conference will focus on critical areas of growth, inclusivity, and partnership among the stakeholders in fostering mutual understanding and equitable relationships which is fundamental to the advancement of the advertising landscape.

“The conference has been designed to bring together the three pillars of the industry, the advertisers, marketing agencies and the media and strengthening all of that is the regulator that facilitates and ensures that the industry can grow”.

According to him, the event will be attended by an array of industry intellectuals and legends who will critically examine issues around the global economic impact on the industry, consumers changing behavior as well as a holistic review of the new regulatory framework aimed to ensure a more responsible advertising ecosystem.

The high point of the event will be the Advertising Standard Panel Award where companies that complied with the stipulated guidelines of the advertising code of practice will be given special recognition and award.

How To Participate In The 2nd National Advertising Confab

Participants are required to pay N95,000 as fees, early birds will have a 20,000 discount. Students are to pay N50,000 while early birds who register two weeks before the event will be required to pay N40,000.

In attendance, at the press conference are the Director General, Advertising Regulatory Council of Nigeria, (ARCON), Dr. Olalekun Fadolapo, President of the Association of Advertising Agencies of Nigeria, (AAAN), Mr. Steve Babaeko, President of the Outdoor Advertising Association of Nigeria (OAAN), Chief Emmanuel Ajufo, President of Media Independent Practitioners Association of Nigeria, Mr. Femi Adelusi, representative of the Broadcasting Organization of Nigeria, (BON), Kenny Ogungbe.

Pimcore Closes $12M Series B Deal led by Nordwind Growth to Globally Expand Enterprise Open-Source Data and Experience Management Platform

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The Austria-based software company will leverage funding to disrupt traditional licensing business models with a powerful enterprise open-source alternative to legacy vendors.

SALZBURG, AUSTRIA – Media OutReach – 27 September 2022 – Pimcore, the leading enterprise open-source software platform for PIM, MDM, DAM, DXP and E-Commerce, has closed $12 million in Series B funding. Led by German tech growth fund Nordwind Growth, the investment will support the Austrian tech company’s global expansion, the commercialization of the open-source platform and continued development of disruptive data and experience management capabilities for enterprises.

www.pimcore.com.

About Nordwind Growth
Nordwind Growth is one of the first German-based growth funds and has many years of successful experience in scaling and expanding growth companies. The investors of Nordwind Growth are, among others, well-known entrepreneurs as well as industrial families, who are happy to make their experience and network available to the portfolio companies.

Vantage Data Centers Opens Second Kuala Lumpur Data Center with a Third Facility Under Construction on the Growing Campus

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Company continues its rapid expansion across Asia Pacific to meet customer demand

DENVER, USA and SINGAPORE – Media OutReach – 27 September 2022 – Vantage Data Centers, a leading global provider of hyperscale data center campuses, today announced the on-schedule delivery of a second data center (KUL12) on its Cyberjaya campus in Kuala Lumpur, Malaysia. In addition, the company is constructing a third facility (KUL13) on the growing campus to meet customer demand in the region.

www.vantage-dc.com.

LM SOELLE presents GlowMax Collagen Oral Spray — endorsed by Manner’s Sulin — A game changer in the fight against dullness and dehydration for the city woman

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HONG KONG SAR – Media OutReach – 27 September 2022 – Popular Singapore brand LM Soelle has appointed Manner’s star celebrity Sulin Ip as the product endorser for GlowMAX Collagen Oral Spray, a first-of-its-kind concentrated VERISOL® collagen oral spray. GlowMAX is designed precisely for the busy women in city lives juggling her day-to-day hustle with skin health. Active ingredients such as Bioactive Collagen Peptides, Vitamin C, and Blueberry Extract make it a wonder product that strengthens the collagen metabolism of skin from the inside, enhancing hydration and skin elasticity while preventing skin damage or wrinkles. With 1ml of collagen spray packed with 3000mg of collagen nutrients, GlowMAX is the busy woman’s newest solution for a much-needed boost to skin health.

Travelodge Honmachi Osaka Opens Its Door on September 28, 2022 ; Booking Is Now Available on Hotel’s Website

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Redefining hospitality to embrace the comfort and essentials for memorable guest experiences in the heart of Osaka

OSAKA, JAPAN – Media OutReach – 27 September 2022 – Travelodge Honmachi Osaka (Location: Chuo-ku, Osaka-shi, Osaka; General Manager: Junya Ono), opens its door on September 28, 2022. Making its debut in the lively neighborhood, the hotel offers all the essentials you need for a comfortable, fuss-free stay. Located in the Midosuji area, Osaka’s busiest shopping street and within walking distance to Shinsaibashi retail district, iconic entertainment district Namba, and main Yodoyabashi financial district, the hotel boasts charm for guests travelling for business and leisure purposes. The hotel is also accessible to two subway stations and four lines, allowing efficient travel throughout the Kansai area and beyond. With easy access to Osaka Station, Shin-Osaka Station, Itami Airport, and Kansai Airport, it is ideal for guests travelling from all over Japan and overseas.

Other Facilities

The hotel has a self-service laundromat to cater to guests with children and long- stay guests, and an indoor parking lot which can accommodate up to 9 vehicles. The facility allows local guests travelling by car to park their vehicles while international guests on private tours can also enjoy the facility. With such amenities and conveniences, Travelodge Honmachi Osaka aims to be the first choice for the increasing number of travellers who need a fuss-free, relaxing place to conveniently explore the city and conduct business activities.

Travelodge Cashback

Travelodge Cashback, allows guests to earn up to 5% instant cashback, easily redeemable as a credit value for their next stay. In addition, guests can enjoy more perks and experiences, such as early check-in or late check-out at Travelodge Honmachi Osaka or any other Travelodge hotels in Asia.

Opening Special Rates & Promotions

We are now accepting reservations on the official website. The special opening rate is available from 5,200 yen per room per night (plus tax). After the opening, a special promotion will be held where guests can win prizes such as room vouchers and the hotel’s original goods.

Our Clean Promise

Travelodge Hotels Asia have a long-standing commitment to rigorous cleaning procedures, but our Essentially Safer program has been further enhanced for your peace of mind in these unprecedented times. Guided by Global Health Safety Recommendations and partnering with Diversey – world leader in hygiene and cleaning technologies and services, our top priority is to ensure your utmost well-being and comfort to comfortably travel the world again.

Hotel Information

Name Travelodge Honmachi Osaka
Address 3-2-6 Azuchi-machi, Chuo-ku, Osaka-shi, Osaka 5410052, Japan
Phone/FAX 06-4963-2196 / 06-4963-2197
URL www.travelodgehonmachiosaka.com
Opening Date September 28, 2022
General Manager Junya Ono
No. of Guestrooms 138(Check-in 15:00 Check-out 11:00)
Restaurant 58 seats (6:30~10:00)*Co-working space (10:00~22:00)
Other facilities Laundromat, Parking

Travelodge Honmachi Osaka is owned by Plenitude Berhad, a publicly listed company in Malaysia with investments in hospitality and property development.

Instagram: https://www.instagram.com/travelodgehonmachiosaka/
Facebook: https://www.facebook.com/TravelodgeHonmachiOsaka/

Hashtag: #TravelodgeHonmachiOsaka #TravelodgeAsia #TLHO #EssentiallyTLHO

About Plenitude Berhad

Plenitude Berhad is a public listed company with investments in hospitality and property development. Since its incorporation on 6 November 2000, the Plenitude Group has commanded a diverse portfolio of business ventures related to property and has built a reliable track record in the real estate industry. Its developments are recognized for their strategic locations, easy accessibility, and comprehensive amenities. For more information about Plenitude, visit its website,

Plenitude Berhad diversified into the hospitality industry in 2001 with only 220 rooms and has proudly expanded its ownership of hotels. The Group currently holds over 2,000 hotel rooms inventory across Malaysia, alongside its international hotels, in South Korea and Japan. Today, the hospitality division of Plenitude Berhad encompasses hotel properties ranging from international hospitality brands to home-grown brands and two residences. For more information, visit,

For more information, log on to

About Travelodge Hotels (Asia) Pte. Ltd. (TLA)

Travelodge Hotels (Asia) Pte. Ltd., is a hotel management and franchise company responsible for the development of hotels in Asia under the globally-recognised Travelodge brand. TLA predominantly focuses on select services, midscale hotels in strategic locations in gateway cities and key travel destinations across Asia.

About the Travelodge brand in Asia

A globally-recognised brand with more than 80 years of history, the Travelodge brand was brought to Asia to provide a value-for-experience accommodation option focusing on providing comfort, convenience and connectivity. The brand is independently owned in Asia and offers the following hallmarks:

  • Snooze: comfy bedrooms with power showers & high-quality bedding across all room types
  • Social: a multi-use all-day communal space for dining, socialising and working
  • Spin: self-service laundromat and/or laundry services
  • Sweat: modern in-house gym
  • Stream: complimentary high-speed Wi-Fi for maximum connectivity
  • Station: self-service pantry area exclusively for long-stay guests, including basic kitchen amenities
  • Service: warm, genuine and friendly service
  • Smart mart: in-house/nearby convenience store

uFinance launches new student loan campaign “This is Youth” Encouraging students to embrace their dreams without being discouraged by financial pressure

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HONG KONG SAR – Media OutReach – 27 September 2022 – uFinance, the Information Loan Platform for Tertiary Students in Hong Kong, is launching a new student loan campaign, “This is Youth”, in September. It is designed to encourage tertiary students to pursue their dreams and not be held back by financial pressure. The campaign will span across online and offline media, hoping to engage with more local tertiary students and allow them to redefine their own ‘youth’.

student loan offered by uFinance. Since its inception, uFinance has served more than 10,000 students and has worked with over 200 societies from tertiary institutions.

Beyond financial support, uFinance also provides a one-stop information platform for tertiary students, including information on job hunting, internships, sponsorship and further studies, so that they can have a solid foundation to face different challenges before starting their careers.

Moreover, uFinance understands that many tertiary graduates also have to face various financial needs after joining the society, such as further studies, house ownership or investment. To help newcomers to the workforce to enter society without the pressure, uFinance will be extending its lending services into the private lending sector in 2022, with the launch of a new brand, , to provide more suitable financial support for those with tertiary qualifications or professional qualifications. uFinance, Right After You!

For more information, please visit the uFinance website:

The popularity of Taiwan TV show “Someday or One Day” in South Korea creates a tourism boom in Tainan

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Tainan City Bureau of Tourism is ready for the recovery of Tourism in Tainan

TAINAN, TAIWAN – Media OutReach – 27 September 2022 – At the end of 2019, the Taiwanese TV series “Someday or One Day” was broadcasted in various Asian countries and it created a viral wave for Tainan in the 1990s. There was a lot of discussions amongst the fans when the Series was being filmed in Tainan and with the upcoming remake, the Tainan City Bureau of Tourism used the historical and cultural attractions of the Series to create advertisements in South Korea, Hong Kong, Singapore, and Malaysia to spark tourism in Tainan after the borders have been reopened.

Traffv SEO Agency Reviews How SEO Helps Businesses Counter Rising Prices

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SINGAPORE – Media OutReach – 27 September 2022 – As Singaporeans brace themselves for another year of rising prices, many are looking for ways to counter the effects of inflation.

One way that businesses can help keep their costs down is through search engine optimization (SEO). By optimizing their websites and improving their online presence, companies can ensure that they are seen by more consumers, even in times of economic hardship.

Traffv SEO Agency shares three ways that SEO can help businesses counter the effects of inflation:

1) SEO can help businesses save money on advertising.

By optimizing their website for search engines, businesses can ensure that they appear at the top of search engine results pages (SERPs). This means that they will be seen by more consumers without having to spend money on paid advertising.

  • Organic clicks do not incur a direct cost, making SEO an effective way to reach consumers without spending much money. Paid advertising can be expensive, especially when inflation drives up the cost of goods and services.
  • Organic clicks get more conversions as users trust organic results more. In times of economic hardship, many consumers seek ways to save money. They may be less likely to buy from businesses that they are not familiar with. So even though paid ads may get more clicks, a higher percentage of users will convert more when they click on an organic result.

2) The internet will remain the most effective sales channel.

Online sales have grown steadily over the past few years, and this trend is expected to continue during inflation. This means that there is a lot of potential for businesses to grow their online sales during inflation.

Singaporeans will spend less during inflation, but it will most likely be online when they do spend. This is because consumers will continue to shift their spending to online channels. If anything, online searches increase during the recession for most industries.

3) SEO can help businesses improve their brand image.

In times of economic hardship, it is important for businesses to maintain a positive brand image.

As mentioned earlier, consumers are looking for ways to save money they might be less likely to purchase from brands they don’t recognize. By appearing on the first page of Google, businesses can show consumers that they are still relevant and trusted, even in tough times.

This helps them build relevance, authority, and trust with their target audience, eventually increasing sales.

Investing in SEO during inflation can also help businesses build the data and analysis necessary to boost competitiveness in the long term. The insights gained through SEO can help brands improve their products and services and make better decisions about marketing and sales strategies.

So if you’re looking for ways to help your business cope with inflation, don’t forget about SEO, either doing it yourself or engaging an SEO agency. It may just be the key to maintaining your bottom line.

To learn more about SEO services or tips on how to use SEO to counter the effects of inflation, check out https://traffv.com/ and get a free customized SEO proposal.

Hashtag: #TraffvSEOAgency