Coscharis Thrills BMW Enthusiasts With New 5 Series At Bimmerfest 2017


The introduction of the BMW 5 series by Coscharis Motors Plc has paved the way for automated driving in Nigeria. Cosharis in partnership with the BMW Club Nigeria made this clear during the launch of the 5 series with the automated driving capabilities at the BMW Club Bimmerfest 2017 in Lagos.

This series is perfectly built and suited for Nigerian roads with additional features such as the lane change and lane keeping assistants, active side collision protection including a stereo camera, which teams up with optional radar and ultrasound sensors to monitor the area around the car as well as the evasion aid and traffic crossing warning signal.

Speaking at the event whose aim was to celebrate the accomplishment of the BMW brand among its lovers and loyalists in Nigeria; the General Manager, Marketing & Corporate Communications, Coscharis Group, Abiona Babarinde, stated that the aim of the collaboration with the BMW Club Nigeria is to create an enabling and empowering environment for BMW owners and fans in Nigeria.

He further said that the event is an avenue for customers to be celebrated as proud owners of their favourite BMW automobile brand and share experiences amongst each other while Coscharis Motors, as the exclusive representative of BMW, gladly takes feedback towards effective resolution of any after sales setbacks overtime to further delight the customers for their continued loyalty’.

One of the key highlights of the event was when the National Sales Manager, Coscharis BMW, Joseph Omokhapue, demonstrated some of the unique features in the new BMW 5 Series, which offer the driver unbeatable support, not only at critical moments but also in less demanding situations at the wheel, such as traffic jams, slow-moving traffic and monotonous stretches of motorway.

Besides, the latter keeps an eye on the lane markings and the area around the car, and actively helps the driver to avoid looming collisions by applying corrective steering inputs. Similarly, the Park Assist helps the car to identify available space and park itself with minimal or no assistance from the driver.

There were series of power and performance demonstrations of the BMW cars and motorbikes during the festival and an array display of the latest BMW Cars by Coscharis Motors and other BMW owners.


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