Noah’s Ark Communications, a creative marketing communications agency, has won the Nigerian Breweries’ Maltina and Malta Gold accounts.
The Agency was appointed to lead the creative process for the two non-alcoholic malt brands by Nigerian Breweries Plc, after a pitch which involved a number of other leading agencies in Nigeria.
Speaking on the new business, the Managing Director/Chief Creative Officer, Noah’s Ark Communications Limited, Lanre Adisa, attributed the success of the agency at the competitive pitch to the unparalleled creative solutions proffered by the team backed by deep consumer insights.”
“We are very excited to win this pitch and we feel honoured to have the opportunity to work on a great and iconic brand like Maltina. We hope to bring to bear our magic on the brand as we have done with other brands we have touched. Most importantly, we look forward to working with a very intelligent marketing team,” he said.
According to Mr Adisa, winning the Maltina and Malta Gold accounts was the best way to start the year. He added that the agency was elated to be recently named the Agency of the Year for West and Central Africa by Pitchers Awards.
The agency believes it was considered as the preferred creative based on its understanding and creative interpretation of brand expectations.
