5 REASONS CONSUMERS, VIEWERS LOVE THE NEW GULDER TVC

Must Read

FIRS lists Slot, GIG Motors, Davido, Obasanjo, others among 19,901 tax defaulters, shuts accounts (Full List)

A number of prominent individuals and organizations have been included in a list of 19,901 tax defaulters released by...

How Blockchain might change the whole fashion industry – and safeguard the authenticity of your goods

So far you have probably only heard of blockchain in connection with financial transactions and Bitcoins.Well, that should change...

Most Financial Services Firms ‘Not Prepared’ For Digital Transformation, Research Suggests

Tens of thousands of financial services businesses are avoiding upgrading their digital systems because they don’t deem digital transformation...
- Advertisement -
- Advertisement -

Nigerian Breweries‘ new Gulder TVC has surprised fans and consumers with an all-new storyline that plays on the struggles we all experience on our journey to success.

As expected the new TVC has generated a lot of buzzes and here are the 5 reasons why we think the new commercial might just be the best one we’ve seen this year.

The Pressures From Family To Play It Safe.

Everyone has that family member, be it an uncle, a father, mother or even a sibling that just wants you to be safe and not take unnecessary risks; but as they say “no risks, no rewards”. Many of us want more out of our lives; better careers, and new adventures, but only a few take the risk to go pursue their dreams. And that’s why this TVC is very important as it encourages us to push the boundaries to ensure we get what we want.

Read:  Huawei Partners 40 Universities to Ensure Digital Inclusion in Nigeria

The Friends That Project Their Fears Onto You

Every great commercial has a great message and with the Gulder TVC, there’s the message of not allowing people to project their fears onto you. As Taraji P. Henson put it in 2017, “if you allow people to project their fears onto you, you won’t live”.

The Good-looking Lead Character

Read:  BATN ADVOCATES FOR E-CIGARETTES TO CURB HARMFUL EFFECTS OF TOBACCO

For the ladies, the TVC’s lead character is nothing short of the ideal man crush; from his build to his voice and good looks, the lead character ensures that everyone will be glued till the end.

 The Joy That Comes With Success

Success is sweet and what better way to celebrate it than over a cold glass of Gulder? The new TVC reminds us that as you go through your journey to success you stop to enjoy the happiness that comes with every step.

Read:  NBC conferred with National Productivity Order of Merit award

 Celebrating the little wins

Speaking of little wins, the TVC shows the lead character celebrating every win no matter how small and that should be our default mode. No matter how minute, every win should be celebrated to remind us of how far we’ve come and how much work it took to get us here.

As far as TV commercials go, this one is certainly a great one and if Gulder’s new “Own Your Journey” messaging means we will be getting more content like this, then we’re always ready to celebrate each and every one of them over a cold glass of Gulder.

- Advertisement -

Subscribe to BrandSpur Ng

Subscribe for latest updates. Signup to best of brands and business news, informed analysis and opinions among others that can propel you, your business or brand to greater heights.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Latest News

Skye Bank & Fortis Microfinance Bank Removed From Nigerian Stock Exchange Listing

The Nigerian Stock Exchange (NSE) on Wednesday delisted Skye Bank Plc and Fortis Microfinance Bank Plc following permission from...

Itanna Launches 2nd Accelerator Programme

21st August 2019. Itanna, the corporate venture capital platform of Honeywell Group, has officially announced the launch of the second edition of its accelerator and investment programme.  As...

NIPC Takes Innovative Approach to Market Investment Opportunities in the Country

The Nigerian Investment Promotion Commission (NIPC) has said that it is profiling investment opportunities across sectors in Nigeria.The Director, Investment Promotion of the Commission,...

African Energy Chamber Welcomes Appointment of New Nigerian Petroleum Minister

As a former Governor of the Bayelsa State, in the core Niger Delta region, H.E. Timipre Silva understands the core issues affecting Nigeria’s oil...

More Articles Like This