Dexa Medica, the manufacturer of Boska pain reliever, Nigeria’s leading antidote to pains, recently organized a Five day Boska Pain-Free Day Program in five states in Nigeria. The monthly Pain-free Day activation for the month of August was geared towards ensuring that Nigerians live in good health and wellness by relieving them of pains very fast.
According to Mr. Ololade Jesufemi, Country Brand Manager, Dexa Medica Nigeria Business, the activation was a consumer experience moving train that touched five states of the country in the month of June. In order to make the event an enduring one for consumer Dexa Medica also held a free public education on how to live healthy living, as well as providing free health checks like optical services, blood pressure, BMI, etc.
In the words of Mr. Ololade Jesufemi, “Series of medical activities and programs were embarked upon by the company to drive consumer love and affinity towards Boska.
“Some of the activities embarked upon by health practitioners during the event were to educate the people on how to live a healthy life and pain-free, body massage and free health checks such as optical services, blood pressure, BMI etc,” he said.
For Ayodele Opowoye, Brand Executive Gombe, the experience was not different from other states as consumers were delighted with the activation and pledged their continued patronage and loyalty for Boska. He also noted that the main objective of the activation is to make consumers experience and use Boska in other to promote good health in Gombe.
