NTA Acquires Right To Broadcast The English Premier League In Nigeria

Liverpool's Egyptian midfielder Mohamed Salah celebrates scoring during the English Premier League football match against West Bromwich Albion in April © AFP

THE Nigerian Television Authority (NTA) has acquired sub-licensed rights to one English Premier League fixture per match week.

The deal was brokered by Integral Sponsorship and Experiential Marketing, a Nigerian sports marketing company after Infront agency sold rights on the public auction market.

The Nigerian footballing community has welcomed the news with opened arms and happy to be able to finally watch their favourite sports content tomorrow.