Mastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative

Must Read

Rotimi Akeredolu commissions Sunshine Chocolate Factory in Idanre (Photos)

Ondo State Governor, Arakunrin Rotimi Akeredolu SAN, has commissioned the Sunshine Chocolate Factory in Alade Idanre, Idanre LGA. The factory...

How To Block Your Bank Account And SIM Card In Case Of Emergency

Losing your phone and wallet or having them stolen can be very frustrating. However, in case that happens to...

List of Access Bank Sort Codes & Branches (with addresses) in Nigeria

The sort code is a number which usually identifies both the bank and the branch where an account is...
- Advertisement -

A desire to problem-solve lies at the heart of young women entrepreneurs and this desire starts at a young age. In fact, a recent study commissioned by Mastercard found that fifty-two percent of Gen Z and 44 percent of Millennial women cited being able to help others as an important factor in determining their future or current career path. Mastercard knows that women have the ideas and passion that can Start Something Priceless, but sometimes the path to actualizing those ideas isn’t easy, especially when starting your own business.

To reaffirm its commitment to women entrepreneurs, Mastercard is launching Path to Priceless to shine a light on their journey and provide a curated calendar of physical and digital advisement and mentorship opportunities, extending its partnership with Create & Cultivate, and introducing the Her Ideas community in partnership with Hello Alice, where members can access learning modules, tools and more.

“Women small business owners are already making their mark despite the challenges before them, and it’s our intention to clear that path so that their ideas can reach their full potential,” said Cheryl Guerin, executive vice president of North America Marketing & Communications for Mastercard. “While we’re starting with a goal of 1 million owners, we’re creating opportunities for all. Our hope is that any woman owner who can benefit from the advisement, mentorship and community we are bringing to life will join us.”

The Path to Priceless: Amplifying the Impact of Women Business Owners

- Advertisement -

Access to mentorship programs and connecting with like-minded owners were top-cited means of advancing female entrepreneurs, according to Mastercard research. To help women business owners continue their positive impact on the community, additional resources are now available through:

  • Advisement and Mentorship IRL with Create & Cultivate: Working with some of the most forward-thinking women and motivational entrepreneurs, Mastercard and Create & Cultivate are sparking a 365-day conversation to empower female small business owners through conferences, panel discussions, networking opportunities and one-on-one mentorship.
  • Her Ideas Community Launch: In partnership with Hello Alice, a digital platform helping underserved communities build and grow their business, Mastercard is launching a community dedicated to delivering networking opportunities, as well as access to tools and learning catered to the specific needs of women business owners.

“As a founder myself I know all too well the challenges that face you when you’re trying to build a grow a business and to have a brand like Mastercard showing up for all of us and committing in such a significant way to providing access to what our community needs is tremendous,” said Jaclyn Johnson, CEO and founder of Create & Cultivate.
Capital and mentorship are critical to ensure business for all,” said Carolyn Rodz, CEO and Co-Founder of Hello Alice. “By partnering with Mastercard, we can bring the power of Hello Alice together with their vast insights and resources to create a place that owners can come to when they have questions, need advisement or want to hear from others forging a similar path.”

Mastercard and Creative & Cultivate will continue our mission to bring real, actionable insights and solutions to women business owners across the country. Follow @Mastercard to join the journey and meet business owners driving a real impact.

Read Also:  World Health Organisation Explains Why Women Live Longer Than Men

Mastercard Commitment to Women

- Advertisement -

At Mastercard, we believe too much of our world was designed without women in mind – and without women involved. Even today, inequality and exclusion still hold women back. We’re tackling this problem head-on. After all, it’s what Priceless is all about – unlocking the potential in every person across all parts of their life.

Read Also:  Ernst and Young appointed as NDDC auditors

We’re committed to leading the charge in reshaping the way our world is designed, coded and constructed by bringing diverse perspectives to the table to unlock powerful ideas that open up our industry and the world’s possibilities to women. The partnerships with Create & Cultivate and Hello Alice reinforce how we’re championing the people, businesses and innovations that are transforming the way our world works.

About the Generational STEM Study

Mastercard commissioned a U.S.-based study to better understand how perceptions and attitudes of science, technology, engineering and mathematics (STEM) differ across generations and gender. In addition to STEM-based topics, the survey investigated challenges and motivations for pursuing STEM college majors and career paths. An online survey of 3,803 respondents based in the United States, with an oversample of boys and girls from age 7 to 17 (n=100 for boys and n=100 for girls in each age group 7-9, 10-12, 13-15, 16-17) and n=3,000 census-representative of age, gender, ethnicity, race and income for males and females 18+, was conducted from September 6th to September 16th, 2019. The total sample was nationally representative of region and ethnicity with a 2% margin of error. The study will be launched in full later this month.

- Advertisement -
Mastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative - Brand SpurMastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative - Brand Spur

Subscribe to BrandSpur Ng

Subscribe for latest updates. Signup to best of brands and business news, informed analysis and opinions among others that can propel you, your business or brand to greater heights.

- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Mastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative - Brand SpurMastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative - Brand Spur

Latest News

Stock Market Transactions Drop by 8.49% in August – Report

The total value of stock market transactions carried out on the Nigerian Bourse in the month of August stood...

Nintendo DS dominates North America and Japan selling over 90 million units

The video game industry has evolved in the last two decades thanks to innovative consoles targeting various users globally. However, some consoles have attracted...

Establishing eCommerce Trust on the Journey to Economic recovery

Since the start of the pandemic, there have been varying effects, on the way consumers shop and make payments. We have seen a significant...

First Bank Appoints Oluwande Muoyo as a Non-Executive Director

First Bank of Nigeria Limited, Nigeria's premier and leading financial inclusion services provider, today announced the appointment of Mrs Oluwande Muoyo as a Non-Executive...

Julius Berger Announces Board Approval of Diversification Opportunity

Julius Berger announces that the company’s Board of Directors at its meeting held on September 22, 2020, approved a diversification opportunity for the Company. Julius...
- Advertisement -
BrandsPur Weekly Cartoons
- Advertisement -Mastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative - Brand SpurMastercard Commits to Reaching 1 Million Women Entrepreneurs Through Path to Priceless Initiative - Brand Spur