MAX FM kicks off Biggest Radio Cash Promo Monday

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Poised to radically create a further niche for itself while strengthening its leadership position in the competitive Nigerian Media Market, MAX FM, a leading and one of the most listened- to radio stations in Nigeria is back with the biggest radio station giveaway ever- MAX MILLIONS!
The radio station, an avant-garde top of the market radio station plans to kick off the promo simultaneously in Lagos and Abuja on Monday, June 1st, 2020, stating that the Nigerian radio listeners received the MAX Millions giveaway which occurred in February and March 2020 in Lagos and Abuja respectively with huge excitement and confidence. Indeed, everyone was a winner, our listeners got to participate in the show just by tuning in.
Tagged “Max millions Giveaway”, listeners are to call in during the playing of hit music of a pre-recorded sequence and give directive on when to stop before the clock rings.
Dropping the hint in Lagos recently, Managing Director/ Chief executive Officer of TVC Communications, the parent company of the leading radio station, Mr Andrew Hanlon said it is bright new dawn for radio listeners in Lagos and Abuja as Max 102.3FM and MAX 90.9 FM will be giving out some cash rewards to its teeming audience. “We are happy to reward our listeners again right at the end of the second half of the year”. At Max FM Abuja and Lagos, we are giving away cash to our listeners in Nigeria’s biggest radio cash give away ever, and you can win a share just by tuning in every day from 6 am,” Andrew Hanlon said.
The station which was launched three years ago has since kept religiously to the value proposition of playing hit music. Earlier in a media chat, Andrew Hanlon had told MARKETING EDGE that the station places emphasis on hit music because in any market where you launch a well-run Hit music station, it turns out to be successful and we have seen that and that was the reason we introduced Max FM as a hit music station in Lagos and Abuja.