Infinix launches its new X1 smart TV in Africa

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Aiming to take the smart life to a new level for local customers


KENYA – Media OutReach – 10
September 2020 – Infinix, a global leader in consumer
electronics market, launched its new X1 smart TV in September 7 with their
flagship phone ZERO 8. With Android TV™, the
high-quality viewing experience, and the AIoT technology, the new smart TV will
develop the new business line for the company and take the entertainment of
local customers to a new level.

The Infinix X1 will retail at a
relatively affordable price of KES 31,990(43-inch)/KES 19,490(32-inch) and will
be covered by a guarantee policy of up to 24 months.

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Infinix is always committed to
providing a great user experience for customers. The new product was launched
to reinforce the company’s “smart device + mobile connectivity” strategy, as it
is determined to drive changes in the industry and offer high-quality smart TVs
with the best value-for-money for customers around the world. Based on AIoT,
Infinix is set to create an ecosystem of “smartphones + mobile connectivity
service + home appliances + digital accessories”, and Infinix is launching
smart TVs to drive AIoT and help customers live a future smart life today
starting from integrating multiple smart devices together.

Infinix always has a strong presence
in Africa. S1, the company’s first smart TV, was well-received by local
customers and media alike, and became one of the best-selling smart TV products
in Nigeria immediately after it was launched in the country. For years, Infinix
has been working with various market players to develop new technologies and refine
the existing ones in Africa. Thanks to its advantage of designing products
locally as well as its powerful sales and service networks, Infinix has become
a leading brand in Africa’s consumer electronics market.

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Android TV helps to create a home entertainment center


The Infinix X1 Android TV makes it
easier to get more from your TV. Access 400,000+ movies and shows, play music
and games, cast from any device onto your TV, and add the apps you use most –
all with Android TV.

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Infinix has a precise insight into
African users’ love for music, so X1 is preloaded with Boomplay Music, the most
popular music app in Africa. While enjoying a massive library of music, they
can also project the music videos of their idols on the big screen of X1 to
turn their living room into the scene of a live show.

X1 will become the center for the
reunions of families and friends, as they will have many topics to talk about
from the hot TV series Game of Thrones
to Africa’s top dating show Hello Mr.
as well as the best hip-hop songs in the world. 

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Enjoy an immersive experience with your frameless HD home

Infinix adopts a frameless design,
which represents a global trend for high-end TVs in 2020, for the X1 smart TV.
A frameless design substantially increases the screen-to-body ratio. A larger
screen provides better visual enjoyment for viewers and delivers a bigger
visual impact for them. Meanwhile, the frameless design of X1 enables it to be
perfected integrated into home design. As the back panel of X1 is made of
metal, the TV looks not just thinner and slimmer, but also more beautiful and
more rugged. 

To create an immersive home theater
experience, X1 also comes with the 24W high-quality speakers (for 43-inch), and
supports Dolby Audio and AAC sound effects. Combined with Boomplay, based on
big data of music to conduct professional voice calibration, allowing you to
lie down on the couch and watch your favorite movie in the most comfortable
manner immersed in a home theater created by X1. You can also invite some
friends to watch a movie together. Yes, you may enjoy popcorn, beer and soda,
but X1 will definitely play the leading role at the party.  

With AIoT, the future is now

addition to the massive content and the frameless home theater experience, the
Infinix X1 smart TV also comes with an AIoT-based feature for screen
projection, so that you can project interesting stuff like YouTube videos from
your smartphone or PC to the TV screen and share them with others. This feature
will turn the TV screen of X1 into an extended display of your smartphone or PC
with the Infinix Life app based on protocols such as DLNA, AirPlay, and
Chromecast, so that you can interact with and switch between different screens
seamlessly for a better experience of working, gaming or entertainment.

The release of X1 will help to
create an AIoT ecosystem and improve the user experience for African customers.
In this sense, X1 is not just a new product, but also an upgraded lifestyle for
local customers. It will enable them to live a future smart life today, as the
future is really now.

Google, Android TV and Chromecast built-in are trademarks of Google LLC.

Infinix launches its new X1 smart TV in Africa

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Infinix launches its new X1 smart TV in Africa - Brand SpurInfinix launches its new X1 smart TV in Africa - Brand Spur

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Latest News

Hong Kong Productivity Council Theme of the Year 2021: “Make Smart Smarter”

  • Smarter Era of Intelligent Manufacturing Launch Ceremony
  • Witnesses New Milestone for Reindustrialisation in Hong Kong

HONG KONG SAR - Media OutReach - 26 February 2021 - The Hong Kong Productivity Council (HKPC) launches a series of activities in 2021 themed "Make Smart Smarter". The campaign with "Smarter Era of Intelligent Manufacturing Launch Ceremony" was kicked off today, revolving around the theme of "reindustrialisation".

Infinix launches its new X1 smart TV in Africa - Brand Spur

The "Smarter Era of Intelligent Manufacturing Launch Ceremony" was officiated together by Dr David Chung, Under Secretary for Innovation and Technology, HKSAR Government (fourth from left); Mr Clemente Contestabile, Consul General of Italy in Hong Kong (third from right); Ms Rebecca Pun, Commissioner for Innovation and Technology, HKSAR Government (second from right); Dr Daniel Yip, Chairman of the Federation of Hong Kong Industries (third from left); Mr Roberto Leone, Managing Director of NiRoTech Limited (first from right); Mr Willy Lin, Chairman of HKPC (fourth from right); Mr Mohamed Butt, Executive Director of HKPC (second from left) and Mr Edmond Lai, Chief Digital Officer of HKPC (first from left).

Co-organised by the Federation of the Hong Kong Industries (FHKI), this spotlight event exhibited and introduced an excellent example of reindustrialisation whose research and development were undertaken by HKPC. Gaining support from the Innovation and Technology Bureau and funding support from the R&D Cash Rebate Scheme of the Innovation Technology Commission of the HKSAR Government, production has been successfully commenced in NiRoTech Limited (NiRoTech), a local intelligent security product manufacturer.

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This smart production line, named the "OWL" intelligent production line, gives into full play the characteristics of an owl's wisdom, piercing eyes, flexible body, soft neck (360o vision) and agile movement. These perfectly echo the key features of this intelligent production line which has high flexibility, excellent agility to cater for different production needs, stringent and precise production capacity, as well as non-stop operation. Five key "S.M.A.R.T" elements: Speed, Multi-function, Accuracy, Reliability and Traceability, can be seen in this production line offering edges of intelligence and efficiency enhancement.

In order to effectively respond to Hong Kong manufacturers' demands on production space, the "OWL" production line adopts a U-shape compact layout design and incorporates the beauty of the "Industry 4.0" (i4.0) lean manufacturing "vision", significantly reducing the factory area to meet the unique land constraints of Hong Kong. NiRoTech's smart factory only occupies 10,000 square feet, saving 50% of the land. It is also equipped with 12 robots and large amount of customised intelligent automation systems and digital technologies. Compared with traditional manual production, the overall production capacity increases by 1.5 times.

Mr Willy Lin, Chairman of HKPC, and Dr Daniel Yip, Chairman of FHKI, were joined by Mr Clemente Contestabile, Consul General of Italy in Hong Kong; Dr David Chung, Under Secretary for Innovation and Technology, Ms Rebecca Pun, Commissioner for Innovation and Technology; Mr Roberto Leone, Managing Director of NiRoTech; as well as Mr Mohamed Butt, Executive Director of HKPC and Mr Edmond Lai, Chief Digital Officer of HKPC, for the launch of the ceremony.

In his welcoming address, Mr Willy Lin, Chairman of HKPC, said, "HKPC is committed to offering staunch support for Hong Kong SMEs in technology R&D and technical aspects, with the aim of creating value for the industrial development of enterprises with state-of-the-art technologies. The 'OWL' intelligent production line is an excellent example of applying innovative technologies that also fits perfectly with HKPC's theme of this year 'Make Smart Smarter'. As owl represents wisdom, by being smarter and using innovative technologies such as IoT, AI, big data, intelligent robots and smart production processes to unleash production opportunities of i4.0, it will certainly scale up productivity and contribute to successful reindustrialisation in Hong Kong, thus achieving the goal of 'Make Smart Smarter'".

He continued, "It is really encouraging to see this 'reindustrialisation' example witnessing the concerted efforts of the Government, industries, business chambers and HKPC to promote reindustrialisation in Hong Kong! HKPC sincerely urges various sectors to work together to accelerate reindustrialisation for the swift recovery of Hong Kong economy and to ensure the "Made-in-Hong Kong" brand to continue to shine bright in the international arena -- Make Smart Smarter".

Dr David Chung, Under Secretary for Innovation and Technology, said, "the Government has been actively promoting 'reindustrialisation' in recent years by providing support in infrastructure, finance, technology and talents in order to create new area of growth and great job opportunities which would help alleviate Hong Kong's competitiveness. I wish to see more enterprises 'Make Smart Smarter', and make good use of these opportunities provided by I&T, as well as the support from the Government, to work and contribute together in turning Hong Kong into an international I&T hub".

Dr Daniel Yip, Chairman of FHKI said, "This collaboration of HKPC and NiRoTech serves as a valuable reference for industrialists on how to integrate i4.0 into production lines to enhance efficiency, elevating their confidence to set up high value-added manufacturing facilities in Hong Kong. With comprehensive policy support and HKPC's professional consultative service, FHKI believes that more Hong Kong manufacturers will join the force of 'reindustrialisation' by pursuing technological advancement and setting up smart manufacturing plants locally, taking the Hong Kong industries into a new era".

The "OWL" intelligent production line integrates the smart adoption of advanced robots with machine vision, smart electrical and mechanical devices, laser processing and sensor technologies. Also, by incorporating AI, IoT, human machine interface, real-time data collection and data analytic technologies, it ensures the full automation and digitalisation of production, assembly and monitoring to achieve big data analytics. Apart from three technologies whose patents are soon to be applied, the project also assists NiRoTech's business planning in exploring the emerging markets and grasping new opportunities.

Mr Roberto Leone, Managing Director of NiRoTech, said, "Mechatronic Manufacturing in Hong Kong: our strategy was clear from the start when we sought HKPC's assistance for help to realise intelligent production. For some, this goal was still immature and very difficult to achieve, especially with Hong Kong being chosen as our operation hub. Today we can proudly say we have achieved it with the system in Hong Kong operating satisfactorily as schedule. Despite there are challenges as the COVID-19 pandemic was affecting all in 2020, the result is now vividly in front of us, and we can touch it. Yet this is only the first step of a long journey".

For more details about "Make Smart Smarter", please visit the dedicated website:

About Hong Kong Productivity Council

The Hong Kong Productivity Council (HKPC) is a multi-disciplinary organisation established by statute in 1967, to promote productivity excellence through integrated advanced technologies and innovative service offerings to support Hong Kong enterprises. HKPC is the champion and expert in facilitating Hong Kong's reindustrialisation empowered by i4.0 and e4.0 -- focusing on R&D, IoT, big data analytics, AI and Robotic technology development, digital manufacturing, etc., to help enterprises and industries upgrade their business performance, lower operating costs, increase productivity and enhance competitiveness.

The Council is a trusted partner with comprehensive innovative solutions for Hong Kong industries and enterprises, enabling them to achieve resources and productivity utilisation, effectiveness and cost reduction, and enhanced competitiveness in both local and international marketplace. It offers SMEs and startups immediate and timely assistance in coping with the ever-changing business environment, accompanying them on their innovation and transformation journey.

In addition, HKPC partners and collaborates with local industries and enterprises to develop applied technology solutions for value creation. It also benefits a variety of sectors through product innovation and technology transfer, with commercialisation of multiple market-driven patents and technologies, bringing enormous opportunities abound for licensing and technology transfer, both locally and internationally.

For more information, please visit HKPC's website:

Infinix launches its new X1 smart TV in Africa - Brand Spur
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