#IWD: Coca-Cola And Partners Empower Over 2 Million Women

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In celebration of International Women’s Month, Coca-Cola Company and its partners celebrate exceeding its 5by20 goal by enabling the economic empowerment of more than 6 million women around the world.

34% (just over 2 million) of those women enabled by the 5by20 program live and do business in Africa.

5by20 aimed to assist women entrepreneurs across the Coca-Cola value chain — agricultural producers, suppliers, distributors, retailers, recyclers, and artisans — overcome challenges when establishing and growing their business. By providing access to business skills, financial services, assets and support networks of peers and mentors, women entrepreneurs are enabled to overcome social and economic barriers and succeed as entrepreneurs, while also helping create sustainable communities.

The Coca-Cola Company executed 5by20, a global initiative implemented across 33 countries in Africa, where we rolled out locally relevant initiatives. The 5by20 goal was ambitious, and we knew that we could not achieve it alone.

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Over the last 10 years, we have worked with countless partners including our bottling partners, civil society organizations, government stakeholders, other private sector actors, and generous financial grants from The Coca-Cola Foundation to recipients within its Women’s Entrepreneur Empowerment priority giving tier.

The Coca-Cola Foundation has funded some of our 5by20 initiatives, and the Coca-Cola system has worked with several partners to implement over 300 programs in 100 countries to provide women entrepreneurs with business skills training, mentoring networks, financial services and other assets to help enhance their businesses and lives as well as provide more for their families.

Women empowerment and progress against all the Sustainable Development Goals requires the collective effort of governments, civil society, NGOs, and private sector organizations. Over the last 10 years, we have worked with countless partners who helped us bring our aspirations to life. Partnerships with organizations such as UN Women, Inter-American Development Bank (IDB), Women Enterprise Fund (WEF), Department for International Development (DFID), USAID, International Finance Corporation (IFC) MercyCorps, TechnoServe, Bill & Melinda Gates Foundation, Hand in Hand Southern Africa, and several other regional and local partners were critical to the success of the 5by20 program.

These partnerships are a demonstration that through collective action we achieve more together than we can on our own.

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In 2012, The Coca-Cola Company signed a global agreement with UN Women to enable the economic empowerment of women entrepreneurs in three pilot countries, which included South Africa. At the end of the four-year partnership in South Africa in December 2016, over 25,000 women micro-entrepreneurs had received business skills, leadership training, mentoring and peer networking skills, and access to finance.

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According to a report by Harvard Kennedy School Corporate Social Responsibility Initiative, through this program, the entrepreneurs increased their revenues by 40% on average and increased their confidence and leadership abilities within their communities.

In Kenya, a partnership with the Women Enterprise Fund (WEF) established in 2014 and rooted in a shared interest in creating a fair equitable environment to help women overcome barriers and build sustainable businesses, aimed to empower 1 million women through entrepreneurship training and access to capital investment.

At the end of 2020, nearly 800,000 Kenyan women were empowered through the initiative.
In Nigeria, in partnership with the UK Department for International Development Girls Education, we launched the Educating Nigerian Girls in Nigeria Enterprise (ENGINE) value program, which aimed to strengthen the educational and economic opportunities of the Nigerian girl-child. Nearly 21,000 young girls and women benefitted from this program and many more over the last 10 years. At the end of 2020, nearly 500,000 Nigerian women were empowered through the initiative.

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“This International Women’s Day, we celebrate surpassing our goal to reach 5 million women, but we know that there is still work to be done,” says Patricia Obozuwa, Vice-President: Public Affairs, Communication, and Sustainability Coca-Cola Africa. “Women entrepreneurs continue to face major hurdles hindering their successes, and we acknowledge that our work must therefore continue, particularly given the significant socio-economic disruption created by the pandemic in so many communities around the world.”

The Coca-Cola Company is a global organization, but a local business and deeply rooted in the local communities we proudly serve. We thrive as communities prosper and numerous studies from the United Nations and academic institutions have repeatedly proven that investment in women spurs economic growth and promotes sustainable development.

“By investing in women’s economic empowerment over the past decade, we have created shared value in hopes of a better-shared future — enabling improved livelihoods for women, their families, and their communities, while inclusively expanding our business,” says Obozuwa. “We are proud about the ripple effects that these programs have had on the millions of lives we have touched and will continue to have over the years to come.”

As we look to the future, The Coca-Cola Company remains committed to its purpose to refresh the world and make a difference. Our efforts will be focused on supporting community resilience and as the impact of our continuing efforts multiplies with each passing year, we expect to reach many more women and underprivileged populations around the world.

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#IWD: Coca-Cola And Partners Empower Over 2 Million Women - Brand Spur#IWD: Coca-Cola And Partners Empower Over 2 Million Women - Brand Spur

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Latest News

Next Meats, Purveyor of the World’s First Plant-based Yakiniku Meats, Is Now in Singapore

The Tokyo-based startup makes its debut in the alt-protein hotspot of Singapore

 

  • Next Meats has collaborated with Aburi-EN to deliver two new meal sets
  • Made with soybean proteins, the Kalbi contains no chemical additives or animal ingredients


SINGAPORE - Media OutReach - 14 April 2021 - Next Meats, a purveyor of the world's first plant-based yakiniku meats, is making its debut in the alternative protein hotspot, Singapore! The Japanese alternative meat company has collaborated this time with popular Japanese restaurant Aburi-EN, which will offer two types of set meals using the NEXT Kalbi (boneless short rib) for the very first time. Made largely from soy proteins, the NEXT Kalbi contains double the amount of protein and half the fats than that of regular meat and even more, it does not contain any chemical additives or cholesterol due to its lack of animal ingredients. Now, Singaporeans can enjoy yakiniku without the guilt!


#IWD: Coca-Cola And Partners Empower Over 2 Million Women - Brand Spur

From left to right: Premium Kalbi Don Set and Stamina Teishouku Set

The two new menus available at Aburi-EN are the Kalbi Don Set (S$13.80) and the Stamina Teishoku (S$15.80) — which are available for a limited time only. Next Meats has specifically chosen to work with Aburi-EN as they are a Japanese grilled-meat specialist. The two menus are the culmination of many months of research and development, and they will also be Aburi-EN's first-ever plant-based dishes.


#IWD: Coca-Cola And Partners Empower Over 2 Million Women - Brand Spur

For the Kalbi Don Set, Next Meat's Kalbi is grilled and served atop a bowl of fragrant Japanese steamed rice. Equally indulgent, the Stamina Teishoku features the Kalbi stir-fried with cabbage along with egg imported from Okinawa. The meat is then served with fragrant Japanese steamed rice, salad, pickles and miso soup. For both dishes, the meats are glazed with a special homemade sauce that packs an irresistible umami punch.

Both the Kalbi Don Set and Stamina Teishoku will be available at all Aburi-EN stores from April to July 2021.

An advocate of sustainable food production and better food security

The NEXT Kalbi is one of Next Meats' innovative offerings, which includes other plant-based delicacies such as the NEXT burger and NEXT gyudon (beef bowl). The company champions the importance of saving the planet and humanity through reducing the emission of greenhouse gases (which is produced from meat consumption and animal agriculture) and utilizing biotechnology to combat protein deficiency.

Through extensive research and development, Next Meats has culminated the knowhow on using molecular binding to mould vegetable proteins from powder. Buoyed by state-of-the-art, proprietary technologies, the company has successfully created vegan substitutes that replicate the texture of real meat.

About Next Meats

Hailing from Tokyo, Next Meats is a food-tech venture company that specialises in the research and development of Japanese-style alternative meat products. Its journey of product development began in 2017, and the company was officially established in 2020. Its portfolio of products includes plant-based burger patties, gyudon and yakiniku meats.

Social Media for Next Meats

Facebook: /nextmeats.singapore

Instagram: @nextmeats_singapore

Hashtags: #nextmeats #nextmeats_sg #japaneseplantbased


About Aburi-EN

Aburi-EN is Singapore's leading Japanese Grill restaurant chain, best known for delicious high quality grilled donburi bowls. Signature dishes include the Premium Buta Don with grilled chestnut-fed pork, Wagyu Karubi Don, and the Wagyu Stamina Don, made using A4/A5 Miyazaki Wagyu, which has won Japan's "National Wagyu Award" for 3 consecutive years, among many others. The homemade sauces give the meats and dishes an extra umami-ness. Aburi-EN is also known for affordable highballs and Japanese sours, which pair perfectly with the Aburi dishes.

Social Media for Aburi-EN

Facebook: /aburiensg

Instagram: @aburien.sg

Hashtags: #aburiensg #aburiendonburi #aburienjapanesegrill

Outlets

- Isetan Scotts:

350 Orchard Rd, #01-K1 Shaw House, Singapore 238868

- Causeway Point

1 Woodlands Square, #02-09B Causeway Point, Singapore 738099

- Jem

50 Jurong Gateway Rd, #01-04 Jem, Singapore 608549

- Vivo City

1 Harbourfront Walk, #01-159/160 VivoCity, Singapore 098585

- Novena Square

238 Thomson Rd, #01-89/90, Singapore 307683

- Guoco Tower

1 Wallich St, #B2 - 09, Singapore 078884

- Orchard Central

181 Orchard Central, Central, #01-16 Orchard, 238896

- Suntec City

3 Temasek Blvd, #B1-121 Suntec City Mall, Singapore 038983

- Nex

23 Serangoon Central, #01-63/64/65 Nex, Singapore 556083

Operating Hours

11am – 10pm, Daily

#IWD: Coca-Cola And Partners Empower Over 2 Million Women - Brand Spur
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