Konga Beats Others, Named Most Innovative E-Commerce Company

Konga Award | Brand Spur Nigeria

Nigeria’s leading composite e-Commerce giant, Konga, has been named the most innovative company of the year. The award was presented to the management of Konga at the 2021 Titans of Tech Hall of Fame Awards held on Friday, July 23, 2021, at the Oriental Hotel, Lekki, Lagos.

The latest award represents another well-deserved recognition for a long list of sterling achievements recorded by Konga in the Nigerian e-commerce market. Equally important, Konga beat out competition from other players such as Payporte, Jumia and Jiji.ng to claim the highly coveted award.

In explaining how Konga emerged winners of the award, the event organisers revealed that the outcome was the result of a report released by its intelligence unit which showed that Konga was the clear favourite, even as it credited the company with a string of innovative strategies which have raised the bar in the e-commerce sector.

Konga Award | Brand Spur Nigeria

‘‘The report by our intelligence unit indicates that Konga is today a clear leader in the highly competitive Nigerian e-commerce market, showing that e-commerce can be profitable. The firm’s Omni channel structure in which it operates both online and offline is one of the advantages that has placed the company upfront and ahead of other players.

‘‘Konga continues to demonstrate that the key to a sustainable business is to offer products and services that solve problems and to grow revenue, while effectively managing costs. No wonder it has experienced over 1000 per cent growth in the past three years. The firm has also expanded its reach with its logistics platform Kxpress, established to resolve the perennial challenges of logistics in the industry and indeed the country.

‘‘Konga will equally be conferred with the COVID-19 Pandemic Courage Award for its high-level emergency readiness and proactive actions during the thick of the pandemic that kept it in business, with both staff and customers interacting safely.’’

Konga: Leading From The Front In The E-Commerce Market

Speaking while receiving the award on behalf of Konga, Head of Human Resources, Charles Udeozor affirmed that the award was fitting recognition for the landmark strides recorded by the brand, adding that Nigerians should expect more from Konga.

‘‘On behalf of the management of Konga and the entire human resources of the company, I say thank you to the organisers. We receive this award with maximum appreciation. Konga is a brand that is well known…We have been able to expand the ecosystem and today, we have different SBUs.

‘‘We have KongaPay which is a digital bank. We have Kxpress which is our logistics business. We have Konga Food which is coming up. There is Konga Health launched already. We have Konga Travel and others, so we have been doing a lot.

‘‘It is awards and recognitions like these that give us more energy and impetus to continue to do what we are doing, So, we appreciate this. Thank you very much,’’ he enthused.

With a number of thriving entities under its umbrella, Konga has risen to the zenith of the Nigerian e-commerce market, leading the industry with several exciting innovations and strategies that have made it a firm favourite for millions of savvy Nigerian shoppers.