Mead Johnson Nutrition Hong Kong Wins “2021 Excellent Marketing Campaign Award” by M&B Industry Observation


Innovative marketing strategies combined new generation parenting insights receive wide recognition

HONG KONG SAR – Media OutReach – 7 March 2022 – Mead Johnson Nutrition Hong Kong (“Mead Johnson”) was crowned “2021 Excellent Marketing Campaign Award” voted by China’s nationwide most influential media “M&B Industry Observation” at the recent 7th Cherry Awards. This award recognises Mead Johnson’s strong focus on and adherence to marketing strategies centred on consumer experience, as well as shows high appreciation on Mead Johnson’s excellent brand power and innovative marketing.


About M&B Industry Observation

Established in 2014, “M&B Industry Observation” is the largest and most influential maternal and infant industry service platform in China, focusing on entrepreneurial innovation in the field of maternal and infant business. The main business covers media, event, consulting, training, integrated marketing, franchising, investment, etc. M&B Industry Observation and its platform have 500 million+ followers and serving more than 350 customers. It has formed the largest maternal and infant industry platform based on content and driven by M&B Industry Conference,

About Cherry Awards

Organised by M&B Industry Observation, the annual Cherry Awards aims at recognising the entrepreneurship and innovation in the field of maternal and infant business, paying tribute to industry benchmarks, exploring new forces, and building a new ecosystem jointly to boost the development of the industry. The award ceremony has been successfully held for 6 times, and have received wide attention and recognition. The winning companies have been voted by the public online, recommended by “M&B Industry Observation”, selected by experts, and comprehensively evaluated by third-party professionals.

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