See Why APCON Flagged Glo NIN Advert Featuring Osas Ighodaro

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Glo repackages tariff plan
Glo repackages tariff plan

The Advertising Practitioners Council of Nigeria (APCON) has flagged down the Globacom Limited NIN advertisement of Dial *109#, featuring a female model Osas Ighodaro, which exposed her cleavage.

See Why APCON Flagged Glo NIN Advert Featuring Osas Ighodaro - Brand Spur

Brand Spur Nigeria reports that the Glo NIN campaign currently being aired on some TV stations and social media platforms was neither submitted nor approved for exposure by the Advertising Standards Panels (ASP), the statutory body charged with the responsibility of ensuring that advertisements conform with the prevailing laws of the federation as well as the code of ethics of advertising in Nigeria.

In letter written to Globacom Limited, other media station, APCON ordered the advert be brought down to stop further exposure of the advertisement/commercial on all media platforms (broadcast and social media).

See letter below;

See Why APCON Flagged Glo NIN Advert Featuring Osas Ighodaro - Brand Spur

Recall APCON earlier in the week emphasized on the drastic measure to be imposed on unlicensed digital advertisers.

Speaking to newsmen on Monday, May 23, 2022, APCON Registrar/ Chief Executive Officer, Dr. Olalekan Fadolapo stated that in the bid to drastically reduce the unethical digital advert practices in Nigeria, the Corporate Licensing agency is making moves with the support of the Nigerian Police Force and the National Assembly to regulate the digital media space.

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Dr Lekan’s said, “There is a lot going on in the digital media space and its high-time we make moves to regulate them. Following several petitions of activities of people operating in the digital media space, the National Assembly has passed a resolution directing APCON to take responsibility for the digital media space, not withstanding the ongoing APCON law review.