Dettol’s ‘Keep on to Protect Our Future’ Campaign Crowned ‘Outstanding Personal Hygiene Marketing Solution’ in Health Partnership Awards 2022

HONG KONG SAR – Media OutReach – 1 September 2022 – Reckitt’s brand Dettol is proud to be honoured ‘Outstanding Personal Hygiene Marketing Solution’ for its success brought by the ‘Keep on to Protect Our Future’ post-pandemic hygiene protection habit sustaining campaign, in the ‘Health Partnership Awards 2022’ organised by ET Net, a prominent local media in Hong Kong. The award recognised Dettol’s efforts in encouraging consumers to embrace better life in the future by maintaining good hygiene habits under the new normal.

* Reckitt is the trading name of the Reckitt Benckiser group of companies

About Dettol:

The brand first started in hospitals 80 years ago, where Dettol Antiseptic Liquid was first used for the cleaning and disinfection of skin during surgical procedures. As a trusted brand by doctors, Dettol was also used to protect mothers from illness after childbirth.

Ever since then, Dettol has been trusted around the world to help prevent wounds from infection, prevent sickness and help mums protect their families by killing harmful germs and helping to create safe environments for them to thrive in.

The brand continues to be one of the most trusted protectors of health. It’s still valued today as a reliable and effective product which is safe to use on skin but also powerful enough to use for environmental germ-killing tasks.

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About Health Partnership Awards:

Hosted by ETNet, a member of HKET Holdings which is a prominent local media in Hong Kong, the Health Partnership Awards recognise companies for their outstanding achievements in contributing to promoting public health and bringing excellent products and services. The award is selected by leaders from different professions and fields by assessing the companies in diversified facets including reputation, innovation, quality, benefits, and corporate social responsibility. Leaders from the health and finance industries were invited to compete in a total of 9 categories under the theme of ‘Cherish your Health, Smile to the Wealth’ this year.

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