foodpanda launches panda ads; partners GroupM to accelerate AdTech growth in Asia

SINGAPORE – Media OutReach – 16 September 2022 – foodpanda, the largest food and grocery delivery platform in Asia outside of China, has officially launched its suite of advertising technology (AdTech) and marketing solutions, panda ads. Initially introduced in 2021 as a proof of concept, panda ads provides brand partners with advertising opportunities, helping brands reach millions of digital-native customers beyond traditional channels. With the launch, foodpanda unveils a fresh suite of integrated advertising features that encompass the foodpanda app, digital marketing assets and new partnership programmes.