OPPO Holds “Design in Tech” Workshop, Interpreting Innovative and Elegant Design Aesthetics of OPPO Products

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Principal of Zaha Hadid Architects, RCA Professor Gather to Discuss the Fusion of Technology and Design

LONDON, UK – Media OutReach – 23 September 2022 – OPPO presented at the 2022 London Design Festival as the support partner and hosted Design in Tech Workshop interpreting the innovative and elegant design aesthetics of OPPO, and the mission to elevate life through technological artistry. Design professionals including Patrik Schumacher, Principal of Zaha Hadid Architects (ZHA), Professor Rama Gheerawo, Director of The Helen Hamlyn Centre for Design at Royal College of Art, and young creators shared their experiences, and discussed about the fusion of technology and design.

During the festival, OPPO also holds OPPO Renovators 2022 exhibition, featuring classic product designs and the winning entries from Renovators Emerging Artists Project.

In recent years, OPPO has continued to explore innovation in new form factors of smartphone. After several years of refinement and innovative breakthroughs, Find N brings the overall using experience of a foldable smartphone to a whole new level. Neil Monger, OPPO Product Marketing Manager, talked about the Find N’s golden ratio and waterdrop hinge design stories. To ensure that the screen of OPPO X 2021 rollable phone automatically retracts and extends smoothly as a picture scroll, structural engineers and designers have implemented several technical innovations into the rollable display and traceless design. This not only retains the thin appearance of the rollable display to greater extent but also proposes new possibilities for the future development of intelligent devices.

Professor Rama Gheerawo, an advocate of inclusive design, talked about the importance of inclusive design: “A core component of accessibility is the human reaction, such as the joy you feel when holding a phone with a comfortable, smooth tactile touch. That is a part of accessibility and a part of Inclusive Design.”

Encouraging Art and Tech Innovations, OPPO Aims to Build a Global Community for Young Artists to Exchange Ideas and Grow

In 2019, OPPO launched the Renovators Emerging Artists Project. By initiating a global competition, OPPO aims to empower young creators worldwide and encourage them to innovate through art and tech. During the London Design Festival, OPPO also held the Renovators 2022 Exhibition at the Cromwell Place. The artworks presented in the exhibition were from the 2022 Renovators global competition which ended in early September. After the workshop, participants also went to the exhibition area to enjoy the artworks created by young artists from more than 30 countries. The exhibition attracted a large number of visitors who were captivated by the imaginative and creative works of art and the exquisite designs of OPPO products.

Participants of Renovators 2022 showed their unique thinking around topics such as smart living, low-carbon and environment protection, traditional culture inheritance, technology, human society development, and many others. OPPO hopes that young creators around the world will gain inspirational strength to overcome challenges, and maintain their passion for creation.

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About OPPO

OPPO is a leading global smart device brand. Since the launch of its first mobile phone – “Smiley Face” – in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find X and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services such as OPPO Cloud and OPPO+. OPPO has footprints in more than 60 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.