“Love Casa Dream Casa” Casablanca hosts first-ever Bedding Design Competition in celebration of 30th anniversary

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HONG KONG SAR – Media OutReach – 6 April 2023 – For the last 30 years, Casablanca has stood at the forefront of elegant European-style home design with its unique Italian aesthetic that adheres to the brand design concept of “Fashion, Creativity, and Functionality.” Casa translates to “home” in Italian, and “Love Casa Dream Casa” signifies that every ideal dream home can be recreated in reality.

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About Casablanca

Established in 1993, Casablanca is a leading home textiles company engaged in the design, production, distribution, and retailing of bedding products founded as Casablanca Group Limited (incorporated in the Cayman Islands). Casablanca Group Limited has been listed on the Main Board of The Stock Exchange of Hong Kong Limited since 2012 (Stock Code: 2223). The Group is headquartered in Hong Kong and adheres to the design concept of “Fashion, Creativity, and Functionality”, with a commitment to the research and promotion of healthy sleep. It operates mainly in three proprietary brands – Casablanca, Casa Calvin, and CASA-V – with a unique artistic Italian aesthetic to create stylish European-style homes.

About Cotton Incorporated

Cotton Incorporated is a non-profit organisation providing the resource and research needed to assist companies to develop and market superior, innovative, and profitable cotton products. The company’s efforts are focused across all areas of the cotton life-cycle, from fibre through to the finished product.

Casablanca and Cotton LEADS ℠ are long-time collaborators and share a close-knit relationship.

As a leading brand within the industry, Casablanca is committed to pursuing continuous technological improvement and product innovation. Taking initiative as the lead to introduce future trends in fashion and home textiles, Casablanca proudly partnered with Cotton Incorporated and Cotton LEADS℠ to launch Asia’s first laser-finished Cotton Iridescent Velvet Cushion in 2021, finished in a layered wavy pattern. Not only is the cotton-based material 100% skin-friendly and breathable, but the laser finishing technique also reduces environmental impact by lessening the use of water, energy, chemicals, and dyes compared to traditional sand-blasting, spraying, or sanding techniques that often contribute to health risks. It offers an alternative for your home that’s both stylish and environmentally friendly.

About Hong Kong Polytechnic University School of Fashion and Textiles

The textile and fashion industry has long been an important economic pillar of Hong Kong. The School of Fashion and Textiles (SFT) at Hong Kong Polytechnic University (PolyU), previously known as the Institute of Textiles and Clothing (ITC), officially upgraded last year to become the third flagship and an independent school within PolyU to actively addresses industry needs by offering more training resources.

Integrating fashion and textile education with innovative technology research in academic programmes, the revamped School of Fashion and Textiles enhances the competitive advantage for SFT graduates and Hong Kong’s fashion and textile industry, while simultaneously aligning it with the market development in the Greater Bay Area. With ambitions to lead the fashion industry and create societal impact, the School offers industry solutions through its outstanding research, innovation, and achievements.

With internationally recognised academic and research achievements, the School of Fashion and Textile enjoys a renowned world-class status with an international faculty specialised in various academic and research areas, including wearable and smart textiles, medical textiles and functional clothing, social fashion design, sustainable fashion, digital fashion marketing, and fashion supply chain management. According to a 2021 report by Stanford University, 13 ITC Scholars rank amongst the world’s top 2% of scientists. Furthermore, according to the international economic monthly publication CEOWORLD Magazine, the School ranked third in Asia and among the Top 50 World’s Best Fashion Schools in 2022. The School has consistently set and reached significant milestones in its pursuit of research excellence. SFT received high appraisal in the “2020 Research Assessment Exercise” by the Hong Kong University Grants Committee (UGC), particularly in areas of creative arts, performing arts, and design, leading as the best amongst the eight UGC-funded institutions.