A.S. Watson CEO Speaks about ‘Adaptive Change’ at Consumer Goods Business Global Summit in Kyoto

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HONG KONG SAR – Media OutReach – 12 June 2023 – Experts participated in the plenary session, “The World is Changing, Consumers are Changing – We Need to Change Too” at The Consumer Goods Forum (CGF) Global Summit 2023 at Kyoto, Japan.

Ngai explained the way to approach change, “Using the Chinese words for business ‘生意’ (Sheng Yi), it incorporates the concept of customer centricity. The first word 生 (Sheng) means lively, we need to be flexible and not rigid. The second character 意 (Yi) is made up of three parts: 立 – Determination, 日 – Every day and 心 – Think from Customers’ Perspective.

Ngai believes that to create sustainable growth, adaptive change is required and business needs to be determined to work tirelessly every day, listen to and meet customer needs.

“With sustainability being high on customers’ mind, businesses need to align their purpose with the customers’ values so that we can jointly create a more positive impact on the planet.”

Concluding her speech, Ngai urged all companies, big and small, from all geographic locations to work together towards sustainability, “The subject of sustainability is far-reaching and requires collective efforts between retailers and manufacturers to create significant impact.”

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