1 in 2 Population in Singapore are unable to live their desired quality of life: AIA Live Better Study 2023 reveals worrying huge gaps in consumers’ well-being and happiness


Consumer survey insights showed a holistic wellness score of 61.7 amongst Singapore consumers, propelling the launch of AIA Health360, a comprehensive overview of solutions that support consumers in their journey toward holistic wellness

SINGAPORE – Media OutReach – 27 July 2023 – AIA Singapore today released the findings from its AIA Live Better Study 2023[1], revealing that against mounting economic uncertainties, which have taken a toll on individuals’ overall quality of life, 1 in 2 Singapore consumers acknowledge that they are far from achieving their goal of holistic wellness, which cuts across five key aspects – financial, physical, mental, spiritual[2] and socio-environmental.