The top-ranked and fastest-growing company in Africa, OmniRetail, announced that it has expanded its platform with three more innovative AI-powered solutions to improve retail operations throughout the continent.
It included the following solutions: AI-Driven Solutions to Scale Merchandising, Generative AI-Powered Assistants, and Generative AI-Powered Assistants. These will assist retail value chain participants in increasing overall efficiency and visibility.
In a statement reached by BrandSpur technology and information news, it stated that OmniRetail’s Generative AI-powered Assistant is a cutting-edge chatbot that makes ordering easier on its OmniBiz platform, an online marketplace designed with retailers in mind.
Through an easy-to-use chat interface, retailers can easily track their orders, get exclusive promotions, and obtain real-time product information.
According to the company, OmniPay’s AI-powered credit rating system offers retailers and distributors specialised working capital financing solutions through its Generative AI-Powered Assistant: “Traditionally, MSMEs and the informal sector have struggled to access financial services due to a lack of formal financial records. OmniPay addresses this challenge by analyzing transaction data, including consistency, preferred brands, rate of depletion, and transaction volumes. This AI solution offers personalized credit limits, empowering small businesses to grow confidently and access the capital they need.”
Regarding the third option, which is the AI-Driven option to Scale Merchandising, it is described as an inventive method that seamlessly digitises visibility campaigns and product placement, redefining traditional retail. Manufacturers may now instantaneously compensate retailers for keeping their products visible on store shelves thanks to sophisticated AI integration. Retailers can take part by using the OmniBiz smartphone app to share daily photos of their shelves, guaranteeing compliance with product visibility regulations.
This approach creates a transparent, data-driven system that motivates product placement and boosts sales performance, modernising the retail environment while also strengthening manufacturer-retailer relationships. “It works like a lens where it can automatically identify the products.”
Deepankar Rustagi, CEO of OmniRetail, said in the statement: “The introduction of these AI-powered solutions is a significant step towards enhancing efficiency and profitability in the retail value chain.
“By providing value chain players with tools that streamline operations and access to capital, we empower them to thrive in a competitive market. Our commitment is to transform the traditional retail landscape and ensure that even remote communities have consistent access to essential goods at the right prices.”
Regarding the overall effect on the retail value chain, he stated that by streamlining the procurement process, enhancing product visibility, and offering vital financial support, these creative solutions improve the retail value chain as a whole. Retailers profit from greater sales opportunities, streamlined procedures, and easy access to working capital, all of which add up to a more dynamic and effective retail ecosystem, BrandSpur digital media reports.
According to him, OmniRetail is a B2B e-commerce platform dedicated to digitising Africa’s conventional retail industry.
