
Q2 Market Share Updates
Check out our Streaming Charts for more insights into user preferences across all streaming platforms available in the United States.
This month JustWatch, the largest streaming guide in the world, released updates on the market share of all major streaming platforms across 60 different countries. The results below reflect data we collected over the last 3 months. We have developed an additional approach to our market shares, and are now reporting on free, ad supported streaming providers.
AVOD market shares in Q2 2024
At the top of charts, Tubi TV successfully garners more shares than YouTube and The Roku Channel combined (27%). Meanwhile, Freevee has a strong hold in 2nd place with twice the size of The Roku Channel.

Market share development in 2024
Leading growth into 2024 are Tubi TV and The Roku Channel with a strong +1% increase by June. Meanwhile, Freevee struggles to keep its hold, losing a -1% of shares.

Methodology:
JustWatch’s Market Shares are calculated based on user interest in our website and mobile apps. User interest in the United States is measured by adding movies or TV shows to their watchlist, clicking out to a streaming service or filtering multiple streaming services, and selecting the relevant streaming service.
About JustWatch
JustWatch is the world’s largest streaming guide with more than 40 million monthly users across 140 countries in one place movies, TV series, and sporting events from hundreds of streaming platforms worldwide including Amazon Prime Video, Netflix, Disney Plus, Apple TV+, Hulu, and many others, making it easy to find out where you can legally stream them.
JustWatch is headquartered in Berlin, Germany, with offices in New York, Paris, Munich, and London. It employs more than 200 people.
JustWatch’s social profiles:
- Instagram www.instagram.com/justwatch
- Facebook www.facebook.com/justwatch
- X x.com/JustWatch
- Linkedin www.linkedin.com/company/justwatch





