Survey discovers 85% Shopee Affiliates promote local brands more than half of the time, with high local audience engagement rates the key to success
KUALA LUMPUR, MALAYSIA – Media OutReach Newswire – 18 November 2024 – While excitement lingers among shoppers and local sellers after Shopee’s 11.11 Big Sale, Shopee Affiliates continue to drive engagement towards local sellers across Malaysia. In fact, 97% of affiliates expressed strong interest in supporting local sellers, which indicates that these affiliates feel a strong connection to local brands, recognising their unique value, authenticity, and cultural relevance. To gain deeper insights into how Shopee Affiliates contribute to the success of local sellers, Shopee conducted a survey to better understand their unique experiences and perspectives.
