Mead Johnson Nutrition Hong Kong Reinforces Sustainability Commitment with Formula Cans Recycling Program

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Reducing waste by collaborating with the World Green Organisation and a local farm to upcycle materials for farming use

HONG KONG SAR – Media OutReach Newswire – 25 November 2024 – Mead Johnson Nutrition Hong Kong (“Mead Johnson”) is re-introducing the “We CAN Protect the Future” formula cans recycling program today, inviting parents and the community to join forces in promoting recycling and resource recovery. Additionally, the company has partnered with a local organic farm to donate expired milk powder for use as organic fertilizer in farming, supporting sustainable development in multiple ways. These initiatives aim to reduce waste and encourage a green lifestyle.

Mead Johnson donates expired formula milk for use as fertilizer to a local farm, cultivating various organic fruits and vegetables. This initiative also includes family-friendly farming workshops and an upcycling workshop that turns baby formula cans into creative potted plants, allowing participants of all ages to experience the joy of sustainable living and adding a valuable educational aspect to the program!

*The electronic discount codes will be distributed from November 25, 2024, to February 25, 2025, with a validity period from November 25, 2024, to March 31, 2025. During the campaign, participants will receive one HK$25 electronic discount code for each formula can successfully returned. These codes can be used for purchases in the HKTVmall supermarket category but do not apply to the purchase of any brand of infant formula. Each person can redeem a maximum of one code per day. The availability of electronic discount codes may vary depending on the number of participating stores. For details, please contact the staff on collection day. Codes are available on a first-come, first-served basis until supplies last. For the addresses of HKTVmall O2O collection stations and the terms & conditions, please visit https://cloud.marketing.hktvmall.com/MJN_Recycling_2024/.
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About Mead Johnson Nutrition (Hong Kong) Limited

Mead Johnson Nutrition has been established for more than a century since 1905. As world’s renowned infant and child nutrition brand, Mead Johnson Nutrition has led the way in developing science-based pediatric nutrition products, guided by the mission to nourish the world’s children for the best start in life. Currently, Mead Johnson Nutrition provides more than 70 products in over 50 countries.

With excellent quality, Mead Johnson Nutrition has earned trust by nutritionists and parents. Its dedicated and rigorous attitude, continuous innovation, tireless pursuit of excellence and caring feedback to the community have also helped it establish a good brand image.

Mead Johnson Nutrition (Hong Kong) Limited has landed for a half century, providing Hong Kong parents with high quality, science-based products, various parenting information and professional advice, gaining trust and support from parents.

Mead Johnson Nutrition’s scientists and healthcare professionals are paying efforts on the formula for children with special nutrition needs and Mead Johnson Nutrition is one of the very few brands that insists to produce the formula for metabolic disorders’ children, giving hopes to them.

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About HKTVmall

HKTVmall is the largest 24-hour online shopping mall in Hong Kong and a wholly-owned subsidiary of Hong Kong Technology Venture Company Limited (SEHK: 1137). HKTVmall provides one-stop shop services including online shopping, marketing & digital advertising, big data analysis, smart logistics & fulfilment as well as physical O2O stores, and to transform all business operation, trading, retail, finance and daily life onto a single digital online platform to establish a unique digital ecosystem. For more information, please visit .

Mead Johnson’s official HKTVmall store:

About World Green Organisation

The World Green Organisation (WGO) is an independent non-governmental organisation concerned with environmental conservation and environmentally related livelihood and economic affairs. It provides a holistic approach to a fully integrated three-pronged solution that combines social, environmental and economic dimensions for a paradigm shift towards low-carbon and climate-resilient development pathways.

Through science-based policy research and community projects, the WGO aims to enhance the quality of the environment, promote a greener economy, and improve people’s livelihoods. In particular, it will focus on the social concerns of underprivileged groups and on the creation of a green economy, to help realise its vision of sustainable development. For more information, visit .