First-ever Coca Cola® Drone Show in Hong Kong 600 Drones Present 12 Scenes of Mesmerizing Memories with Coca-Cola over Victoria Harbour – Featuring a Heartfelt Expression of Love by Renowned Celebrity Louis Cheung

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HONG KONG SAR – Media OutReach Newswire – 14 February 2025 – This year’s Coca‑Cola® Chinese New Year Campaign Grand Finale – “Meet on 2.14: Together, Share Your Heartfelt Wishes with Coca-Cola” – completed on a high note tonight at Ocean Terminal Deck, Harbour City in Tsim Sha Tsui, transforming the night sky over Victoria Harbour into a vibrant stage overhead.

12 Acts of Drone Light Art, Guided by Louis Cheung
The drone performance was kicked off by distinguished guests including Sally Cheng Wai Lee, Senior Frontline Marketing Director – Hong Kong, Taiwan, Macau & Mongolia, Coca-Cola China Limited, Lily Chu Wai Shan, Sales & Marketing Director, Swire Coca-Cola Hong Kong Limited, Kitman Tang, Executive Director – Macau Coca-Cola Beverage Co. ltd and Louis Cheung. Dazzling fireworks illuminated the night sky, heralding the start of the show. The drones then formed the iconic Coca‑Cola® bottle, perfectly simulating the effect of a refreshing drink being poured into a glass. They seamlessly transitioned into a series of images – depicting famous local meal moments including fish balls, siu mai, hotpot gatherings, and celebratory toasts – that rekindled fond memories of joyful reunions shared over Coca‑Cola® with family and friends. With his signature warm and engaging tone, Louis Cheung narrated live on stage, remarking, “Truly, when a family gathers around for a hearty meal and shares Coca‑Cola®, it becomes the most heartwarming and joyous moment.”

The 600 drones then transformed into a globe and a vivid red “福” (blessing) character, symbolizing the heartfelt wishes being sent to everyone near and far. Finally, the drones converged to form the fireworks pattern featured on the time limited Coca-Cola Chinese New Year packaging accompanied by the Chinese slogan “Blooming Blessings, Together Always(綻放祝褔 年一在起)” and the iconic Coca‑Cola® logo. As Louis Cheung put it, “Coca‑Cola® has been with us through countless times of togetherness. Whether it’s those jubilant occasions that call for a celebratory toast or the simple, everyday moments of joy, Coca‑Cola® makes each moment even more delightful!”

Weekend Exclusive: “Blooming Blessings” Check-in Spots at Ocean Terminal Deck
Seize the opportunity to speak your heart and let your blessings shine! This weekend (February 15-16, 2025), the “Blooming Blessings” Check-in Spots at Harbour City Ocean Terminal Deck in Tsim Sha Tsui will be open to the public. The venue features two exclusive limited-time installations – along with a “Heartfelt Blessings Wall” – providing the perfect backdrop for capturing sweet, memorable moments with your loved ones, family, and friends.

You can not only create your very own personalized blessing video on site, but also snap a photo at any of the check-in spots and upload it to Instagram using the tags @CocaColaHK, #綻放祝福 and #年在一起 to receive a complimentary ice-cold can of Coca‑Cola® No Sugar.