The typical Nigerian market is made up of branded and unbranded cooking
oils. For many consumers, buying oil from large containers or smaller
open containers is simply part of everyday shopping. These oils are
commonly referred to as loose oil. They often have no easily traceable
source, while information about their storage and handling may not be
readily available. This leaves an unspoken question in consumers’
minds: how safe and reliable is the oil going into my food?
To give consumers a more informed choice, Golden Terra has launched
Amaana Oil, a premium refined vegetable oil blend that offers Nigerian
families sealed, hygienic and nutritionally fortified cooking oil at an
honest price.
While loose oil may cost less, consumers should not have to choose
between price and confidence in the oil they use to prepare their meals.
The difference is just around N50 more per meal than loose oil. Simply
put, for about N50 more when preparing a meal, families can choose
sealed cooking oil without putting significant pressure on their
household budget.
Deepanjan Roy, Executive Director, TGI Group, said, “With the
introduction of Amaana Oil, we are taking another deliberate step
towards democratizing access to quality essential nutrition. We
recognised a gap between premium quality and what everyday households
can comfortably purchase, and Amaana Oil has been developed to bridge
that gap.”
For TGI Group, responding to evolving consumer needs has remained
central to its approach, making it no surprise to see the Group continue
to explore practical solutions that put consumers first and address
everyday needs.
Also read: https://brandspurng.com/2026/07/06/smart-balance-oil-reduces-bad-cholesterol/
Probal Bhattacharya, Chief Marketing Officer, TGI Group, said, “The
launch of Amaana Oil is rooted in a simple belief: consumers should not
have to compromise on quality, safety or hygiene simply because they are
looking for an honest price. With Amaana Oil, we are bringing the
assurance of sealed cooking oil closer to more Nigerian households. It
is our way of delivering sealed value at an honest price, with no
compromise.”
Amaana Oil is a premium refined vegetable oil blend from Golden Terra,
offering Nigerian families sealed, hygienic, and nutritionally fortified
cooking oil at an honest price. Rich in Omega 3 & 6, Gamma Oryzanol and
Vitamin E, Amaana Oil delivers the quality and safety of sealed
packaging for just 50 Naira more per meal than loose oil – proving that
families no longer have to compromise their health to save a little
money.
