FrieslandCampina has appointed Chioma Otisi-Igwe as Marketing Manager for Peak Milk, moving the marketing professional from her previous role overseeing marketing at the company’s Three Crowns dairy brand.
The appointment places Otisi-Igwe in charge of developing and implementing strategies to strengthen Peak Milk’s market positioning, deepen consumer engagement and support business growth.
Her move comes with experience across multiple brands within FrieslandCampina. Brandspur Brand News reports that she previously served as Marketing Manager for Three Crowns, having held other positions at the company, including Junior Brand Manager for Peak, Brand Manager for Three Crowns and Senior Brand Manager for its ready-to-drink portfolio.
Before joining FrieslandCampina’s marketing leadership, Otisi-Igwe worked at Nigerian Breweries Plc as Assistant Brand Manager for Fayrouz. She began her career in Nigeria as a marketing intern at Juhel Nigeria Limited.
Her professional experience also extends beyond Nigeria’s fast-moving consumer goods sector. She previously worked as a Sales Consultant at Oriflame UK Ltd and a Sales Advisor at River Island, gaining experience in sales and consumer-facing roles.
Otisi-Igwe holds a bachelor’s degree in Marketing from the University of Huddersfield and a master’s degree in International Marketing from the University of Birmingham.
In her new position, she is expected to draw on her experience in brand management, marketing strategy and consumer engagement to support Peak Milk’s business objectives. Her previous responsibilities across FrieslandCampina’s dairy brands provide familiarity with the company’s portfolio and marketing operations.
The appointment follows her tenure at Three Crowns and adds another leadership responsibility to a career spanning brand management, sales and marketing across different consumer product categories.
