Seven-Up Bottling Company (SBC) has announced more than 720 winners in the opening draws of its Pepsi Agba Baller Promo, with four Nigerians becoming millionaires as the beverage manufacturer rolls out an ₦800 million reward scheme ahead of the festive season.
The winners emerged from the first live draws held on November 2, following the launch of the promotion on October 28. The campaign will run until January 3, 2027, across nine states, giving consumers opportunities to win cash prizes through eligible SBC beverage purchases.
Brandspur Brand News reports that the promotion covers Lagos, Ogun, Oyo, Kwara, Osun, Ekiti, Kogi, Niger and Ondo states. The first four millionaires include Oluwatoyin, Oreofe and Damilola from Lagos, and Adeniyi from Ogun State, who each received ₦1 million.
The campaign’s prize structure includes cash rewards every minute between 8am and 8pm daily, four ₦1 million winners each day and a ₦10 million mega jackpot awarded every Sunday.
SBC Marketing Manager, Yewande Ade-Alao, said the promotion was designed to make the company’s products more rewarding for consumers, adding that the early emergence of winners had generated excitement around the campaign.
The initiative is part of the company’s efforts to reward consumer loyalty during the festive period, when beverage purchases typically form part of household and social activities.
Consumers interested in participating are required to look out for yellow promotional covers on eligible Pepsi, 7UP, Mirinda, Teem and other SBC products. Each cover carries a unique code that can be used to enter the promotion.
Participants can submit their codes by dialling *7022# or scanning the QR code displayed on eligible bottles and promotional materials.
The company has also provided an online platform where participants can check and verify the results of the draws. Winners are expected to receive direct communication through the designated promotion number, 0700 134 1104, alongside a confirmation SMS.
Consumers seeking clarification or assistance with the promotion can contact SBC through its support lines on 0805 690 0900 and 0806 690 0900.
Updates on the campaign, including announcements of additional winners, are available through Pepsi Nigeria and SBC Nigeria’s social media platforms.
With the promotion scheduled to continue until January 2027, the company says consumers across the participating states will have further opportunities to win from the ₦800 million prize pool.
