Dr Hellen Oritsejafor, the wife of the founder of Word of Life Bible Church and former President of the Pentecostal Fellowship of Nigeria, Ayodele Oritsejafor, has launched a book explaining effective ways of sustaining businesses in a COVID-19 burdened economy. The book titled \u201cYou Too Can Become A Success\u201d which was launched recently in Warri, Delta State, highlights the strategies required for any business to succeed in an economy buffeted by the pandemic. Certainly, many economies have been adversely affected by the deadly disease and that thousands of\u00a0lives have been decimated, a situation that has made world leaders grappling with the doldrums and unsettling issues of the virus. This led to the survey conducted to explore the impact of the pandemic on more than 3,000 small businesses between March 28th\u00a0and July 2020, and it led to some led to some discoveries, which shows that there were mass layoffs and closures few weeks into the crisis, that the risk of closure was negatively associated with the expected length, and that many small businesses are financially fragile. \u00a0The book therefore holds significance for small, medium and large-scale enterprises and specifically focuses on strategies built around the following six sub-headings;\u00a0Work your Process and be Strategic,\u00a0Creating a Powerful Ecosystem Strategy to Sustain Competitiveness, the Place of Technology, Adopting Customer Centric Strategy for your Business,\u00a0Business Diversification and Recession-proof businesses that you can invest in during the pandemic The literary work also embodies steps critical to self-actualisation in any sphere of life, thus, helping readers to discover their passion and effectively work towards the attainment of set goals. The author has disclosed that 50 per cent of the proceeds from the book sales will be invested to help mitigate the effects of COVID-19 on small and medium scale enterprises. She is also willing to provide mentorship to business owners who seek such service as the book can be purchased through the following platforms: Amazon, Kindle, Eagle Strength Bookshop in Delta State, Roving Heights Bookshop and Patabah Bookshop in Lagos State respectively. HEADLINES YOU MIGHT HAVE MISSED FROM BRAND SPUR Top 10 Smartphone Brands Capture 88% Market Share in Q2 2020 as Huawei and Samsung Tie at 20% Worldwide\u00a0smartphone\u00a0sales suffered a hit during the second quarter of 2020, dropping by 20.4%. In total, 294.7 million units were sold during the three-month period compared to 370.3 million units in Q2 2019. Ogun Govt Releases N500,000 to Trade Associations, Artisan Groups In a bid to further enhance rapid economic growth in Ogun State as well as ensure the wellbeing of its citizenry, the State Government has released the sum of Five Hundred Thousand Naira as subvention to Trade Associations and Artisan Groups. You Should Probably Shut Up At These Critical Times Talking can\u00a0help you connect with others, but it can also destroy relationships. Here are some critical times when you should shut your mouth\u2014before you put your foot in it. Sani Abacha loot - The only guaranteed money back scheme in Nigeria The late General Sani Abacha was a Nigerian army general and dictator who ruled Nigeria from 1993 until his death in 1998. The Sani Abacha administration period had a boom in the country's federal exchange reserve from $494 million in 1993 to $9.6 billion by the middle of 1997 and the administration also reduced the external debt of Nigeria from $36billiom in 1993 to $27 billion by 1997. How to apply for the Youtube Black Voices Fund for Nigerian Artists and Creators Youtube recently announced that artists and creators from Nigeria can apply for grants from its Black Voices Fund. The global $100m fund will, over the next three years, offer support to Black Artists and creators so they can thrive on Youtube.