Google Announces YouTube TV

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YouTube executive team has announced its long-awaited live TV service in a press event at YouTube’s studio in Los Angeles.

YouTube CEO Susan Wojcicki said YouTube TV is designed to be “great for sports lovers” with its range of pro and college football, basketball, baseball and other sports.

In addition to unlimited cloud DVR and multi-screen viewing, the package includes the major broadcast channels (ABC, CBS, FOX, The CW, Telemundo and NBC) and a cable channel that historically has been the cherry on a pay TV package.

YouTube TV will cost $35/month for US subscribers only, who will receive 44 channels (plus two add-ons).

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A statement by YouTube said, “YouTube TV includes major sports networks like ESPN and regional sports networks like Fox Sports Networks and Comcast SportsNet, so you can watch your favorite NBA or MLB teams. We’ve also partnered with local TV stations, so you’ll also get sports and local news based on where you live.”

it is however observed that YouTube TV is missing any Turner-owned networks, which show a lot of sports including NBA games, the NCAA basketball tournament, MLB and others. And complicated sports rights explains why it will launch in “limited US markets, where it has full coverage,” according to Recode (meaning customers won’t be able to stream NFL games to a mobile device).

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(Marketingedge Nigeria)

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