5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS

Must Read

How To Block Your Bank Account And SIM Card In Case Of Emergency

Losing your phone and wallet or having them stolen can be very frustrating. However, in case that happens to...

List of United Bank for Africa (UBA) Sort Codes & Branches (with addresses) in Nigeria

The sort code is a number that usually identifies both the bank and the branch where an account is held. The sort...

List of Access Bank Sort Codes & Branches (with addresses) in Nigeria

The sort code is a number which usually identifies both the bank and the branch where an account is...
- Advertisement -

The simplicity of Whatsapp shouldn’t fool you into thinking its use is limited to mere casual chatter. Whatsapp can be a powerful and highly cost-effective business tool to those who know how to properly employ its features for business.

For Customer Engagement and Support

Whatsapp is a great tool for delivering customer service and a great platform for customer engagement and support. Whatsapp’s SMS features and its ability to send images, video clips, documents, media and audio files make it a great tool for customer engagement and support; it can be used to engage customers and help increase sales as well as garner a good reputation for your business. Whatsapp is also a great follow up tool for converting business leads into repeat orders, and is a platform for you to also share regular updates about your business at little or no cost rather than through email or SMS. It’s also an effective, convenient and cost-effective way for customers to reach out to you when they have complaints or feedback on your products or services, rather than customers wasting time and spending hundreds of Naira on-hold, waiting for their calls to be picked on a customer care line.

For Market Survey

- Advertisement -

Whatsapp is a great interactive tool for getting real-time suggestions and feedback from your customers about your products and services, through brief and concise questions relating to the areas of your business or service you need information on.

For Promotions or Advertising

In addition to helping with customer engagement and support, Whatsapp offers a good platform for promoting your products, discount or sales offers. If you don’t want to broadcast messages, you can use your display picture, status updates and even profile updates to promote or advertise your products or services. If you want to be creative and put in some extra effort, you can send out e-brochures with images of a product, video clips containing directions on the use of a product, or video clips on discount or sales offerings on your products or services to targeted people or groups on Whatsapp. You can also solicit responses to your videos or e-brochures at the same time.

Read Also:  Digital Technology: KPMG Nigeria set to host 2017 digital summit

For Business Services and Transactions

- Advertisement -

As a business owner, you can encourage your customer to make orders for your products or services on Whatsapp, and you can even hold E-Classes or Tutorials on Whatsapp. In cases where your students might find it hard to get together at a central venue, Whatsapp can easily be the venue for your tutorial classes, and Whatsapp media, documents and audio file sharing feature makes it very interactive for an online tutorial platform. Your students can easily make the payments to be included in the class before-hand, and once the payment is confirmed, you add the students to the closed Whatsapp group for your tutorial class. Even concierge services can be run through Whatsapp, as well as other similar business services.

For Internal Team Communication

A great thing about Whatsapp is that practically everyone uses it and it really doesn’t require any training to use. In addition, you don’t need to explicitly ask your employees or team members to check the app because chances are they’re already hooked to it, this makes Whatsapp a great tool for internal team communication. You can form Whatsapp group for different teams in your business, for example you can form a Whatsapp group for the Business Strategy team, another for the Sales and Development team etc. Your team can share ideas, instant messages, images, audio files, video clips and other media among themselves in a quick and fun way. You also don’t need to be too afraid of the information shared on the these groups getting out because Whatsapp messages are protected with an end-to-end encryption that not only makes it one of the safest messaging apps in existence, but also adequately protects your data from leaks.

Read Also:  Microsoft Overhauls Skype for the Age of Snapchat

(allnews)

- Advertisement -
5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS - Brand Spur5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS - Brand Spur

Subscribe to BrandSpur Ng

Subscribe for latest updates. Signup to best of brands and business news, informed analysis and opinions among others that can propel you, your business or brand to greater heights.

- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS - Brand Spur5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS - Brand Spur

Latest News

Real Estate Brands Africa Awards holds December 3rd

The Most Innovative Real Estate Brands Africa Awards 2020 is a Celebration of Innovation, Leadership and Growth of the...

Unilever completes unification of its Group legal structure under a single parent company, Unilever PLC.

Unilever is pleased to announce the completion of the unification of its Group legal structure under a single parent company, Unilever PLC. From today, and...

President Buhari to Roll Out Auto-gas Scheme for Cars in December

President Muhammadu Buhari will, on December 1, roll out the auto-gas scheme in Abuja as the Federal Government moves to create an alternative fuel...

MTN Revamps Pulse Proposition as Joeboy, Ozo, Nengi, Fisayo Fosudo Join #DoYou Campaign

MTN Nigeria unveiled a new campaign for its youth proposition, MTN Pulse at an exclusive listening parley on Friday, November 27, 2020. The campaign tagged...

Building the SDGs into Nigeria’s Path Forward: FC4S Lagos and PwC Nigeria Hold Capacity Building Webinar

The Financial Centre for Sustainability, Lagos (“FC4SL”), in collaboration with PricewaterhouseCoopers (“PwC”) Nigeria, executed a webinar session as part of the Market Education and...
- Advertisement -
BrandsPur Weekly Cartoons
- Advertisement -5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS - Brand Spur5 LUCRATIVE WAYS TO USE WHATSAPP FOR BUSINESS - Brand Spur