Japan’s largest smartphone company enters Nigerian market

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Japan’s largest selling smartphone mobile brand, Freetel, has announced its partnership with TD Mobile, a mobile devices distributor in the sub-Saharan Africa which has established its presence in the Nigerian mobile market.

Freetel said that the partnership was ahead of its planned introduction of four models of its Android smartphones into the Nigerian market.

The company said that its smartphones, which are certified by Google GMS, were designed in Tokyo and Japanese engineers with over 40 years industry experience supervised the manufacturing.

“The GMS certification is the confirmation that a specific device meets Google’s performance requirements and properly runs the Google apps,” the Vice-President, International Sales, Freetel, Eugene Yoshioka, said.

He said, “Nigeria is the market for Freetel and we are looking forward to reach out to Nigerian consumers with our latest smartphones. We plan to invest in the country with a full-fledged subsidiary to support sales, marketing and after-sales support. We are glad that we are partnering the most powerful and trusted partner in the region-TD Africa.”

Industry players said that as a subsidiary of the Information and Communications Technology distribution powerhouse, Technology Distribution Limited (TD Africa) would add the Freetel brand to its growing list of international brands.

“Considering its wide reach, distribution network, massive retailer base and unmatched presence in major Nigerian cities and other West Africa capitals, the partnership will see the company deploy its latest capacity in taking the line-up of products from the Freetel stable to every action in the metropolis as well as every nook and cranny in the hinterlands,” Yoshioka added.

The Managing Director, TD Mobile, Mrs. Gozy Ijogun, said, “As a key driver of the technology revolution in Africa, TD Mobile has always strived to bring the latest and best of technology products to Nigeria and the West Africa region by extension.

“In line with this, Freetel and TD Mobile have entered into an exclusive partnership to bring Japanese smartphones to Nigeria. We believe we can capture a major market share with the help of our extensive distribution reach and strategic partnership with operators, dealers and retailers.”

 

 

 

(PunchNg)