Heineken To Screen UEFA Champions League Matches At Premium Experience Centres Across Nigeria


Fans to watch matches live in Lagos, Abuja and Port Harcourt.

Fans of the UEFA Champions League are in for an amazing time as Heineken, the world’s leading international premium beer brand and official sponsor of the world’s most prestigious club football competition is set to host fans to exclusive viewing of live UEFA Champions League matches. These premium viewing venues will be in Lagos, Abuja and Port Harcourt.

Followed by more than a billion people worldwide, the UEFA Champions League is one of the most watched sporting competitions in the world. With the first round of matches of the 2017/2018 season already played last year, action resumes next week with the Round of 16 and knockout phase.

Heineken will activate exciting fixtures such as Real Madrid vs PSG and Chelsea vs Barcelona across Lagos, Abuja and Port Harcourt. The viewing centers include IMAX Lekki, Silverbird Cinema Abuja and FilmHouse Cinema Port Harcourt.

Mr. Franco Maria Maggi, Marketing Director, Nigerian Breweries Plc said: “We understand the passion and love that Nigerians have for this beautiful game. So this year, Heineken encourages fans to share the drama of the UEFA Champions League with all their friends. We are excited to bring to fans these premium viewing centers where they can enjoy some of the most dramatic football moments in a relaxing atmosphere”.

In addition to the mesmerizing display of skills and great goals sure to keep fans glued to the screen, fans can enjoy Heineken and other side attractions to give every fan a remarkable viewing experience at the various centers.

About Heineken

Heineken is available in almost every country across the globe and is the world’s most valuable international premium beer brand.

HEINEKEN has been sharing the drama of the UEFA Champions League since 2005 providing the first-class refreshment to the over 4 billion followers of the UEFA football competitions. Since 2007 the UEFA Champions League Trophy Tour presented by Heineken has visited over 35 countries in Africa, Asia, North and South America.

Heineken continues to integrate its responsible consumption program into all UEFA Champions League sponsorship activities. Every stadium hosting a UEFA Champions League match features “Enjoy Responsibly” on one of its three perimeter boards around the pitch, complementing the regular Heineken boarding. In addition, an Enjoy Heineken Responsibly 5-second match bumper broadcasts several times during UEFA Champions League matches with an estimated audience of 150 million viewers per match week

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