Ikeja Electric PowerPlay Debuts on Google Playstore


The much anticipated mobile version of IE’s proprietary BoardGame, PowerPlay finally debuts on Google PlayStore!

The game, which launched earlier this year as a board game, received critical acclaim across higher institutions where it was donated as part of Ikeja Electric’s “Safety in Schools” campaign, which took the game on a tour of both tertiary and secondary institutions across Lagos State.

Ikeja Electric PowerPlay Debuts on Google Playstore - Brand Spur

Launched as part of Ikeja Electric’s revised safety strategy, Nigeria’s leading electricity distribution company has demonstrated its knack for innovative and creative communication as a means of curbing the unfortunate cases of electrical accidents which Discos are grappling with in Nigeria.

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The mobile version, which makes it possible for thousands of gamers to participate seamlessly is currently available to only android phone users. Speaking on the readiness to expand its reach across multiple platforms, Head Corporate Communications, Felix Ofulue said, “We are launching first for our android audiences, hence the debut on Google Play store first, however, our iOS users will not be left out as the game will be available on the AppleStore soon!”

“We are offering a different approach to how we engage our stakeholders. We are constantly working to improve our overall engagement experience because we recognize that our audience, be they customers or consumers, are highly knowledgeable and aware, and as such deserve to be engaged in as many rewarding ways as we can. This game simply puts basic safety tips at their fingertips embedded in an enjoyable game format,” Ofulue concluded.

Interested gamers will have access to the game officially from Monday 23rd July 2018.

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Ikeja Electric PowerPlay Google Playstore Link