National Geographic Wins 67 Promax Global Excellence and North America Awards

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National Geographic won 67 Promax Global Excellence and North America Awards.

The Promax Awards are a celebration of outstanding achievement in entertainment marketing and design. Across eleven regional and global competitions, the Promax Awards honour the teams harnessing passionate fandom to drive audiences, create value, and build the biggest brands in entertainment.

National Geographic Wins 67 Promax Global Excellence and North America Awards

Promax is the global association for the entertainment marketing industry, representing thousands of people who create, market, and distribute content in media.

Of the 67 awards National Geographic won at the 2019 Promax Awards ceremony held on June 6 in Los Angeles, 27 of them were gold awards, 21 of them were silver awards, and 19 of them were bronze awards. Notably, National Geographic also was a nominee that evening for Marketing Team of the Year both in North America and Global competition.

See here the full list of the 2019 Global Excellence and North American awards winners.

Below is a full list of the awards won by National Geographic.

NORTH AMERICA

  • Long Format Brand Image: Silver – Starstruck “Nujeen”
  • Brand Proomo: Holiday or Special Event Spot: Bronze – Starstruck “Anthem”
  • Program Trailer Promo: Silver – Free Solo Trailer
  • External Marketing or Sizzle: Silver – Hostile Planet “Wonderful World,” and Bronze – Summer TCA SIzzle “Moments”
  • Out-of-House Program Promo: Silver – One Strange Rock “TCA Trailer”
  • Out-of-House Program Campaign: Gold – One Strange Rock
  • Behind the Scenes Promo: Silver – Genius 2
  • Clip-Based Entertainment Promo: Gold – One Strange Rock “TCA Trailer”
  • Comedy Promo: Bronze – Valley of the Boom “Let There Be Internet”
  • Public Service Announcement Promo or Campaign: Gold – Planet or Plastic
  • Editing: Bronze – One Strange Rock “TCA Trailer”
  • Interstitial/Bumper Promo or Campaign: Silver – One Strange Rock “Factoids”
  • Short Form Promo or Campaign: Gold – Genius 2 “Mark of Genius”
  • Promo for Branded Content: Silver – Nat Geo/Coors “My Next”
  • Brand Integration Using Multiple Media: Bronze – Microsoft/Yellowstone Live
  • Talent Integration Using Social Media: Gold – Genius 2 “Picasso Paint Bot”
  • Use of Paid Social Media to Promote a Program or Series: Gold – Genius 2 Social Media Campaign
  • Organic Use of Social Media to Promote a Program or Series: Bronze – One Strange Rock “Instagram Live: Will Smith Calls the ISS”
  • Social Media Content Series: Silver – Linked
  • Illustration for Print: Silver – One Strange Rock
  • Photography for Print: Gold – Free Solo
  • Outdoor Static Ad: Bronze – Mars 2 “Shuttle Wrap”
  • Press Kit: Gold – Genius 2
  • Experiential or Stunt Promotion for a Consumer Event: Bronze – Genius 2 “Genius Studio”
  • Virtual Reality or 360 Camera Implementations: Gold – One Strange Rock “First Ever VR Filmed in Space”
  • Event Production Design: Gold – Genius 2 “Genius Studio”
  • Best Key Art/Poster: Bronze – Free Solo
  • Best Teaser: Silver – Free Solo “Breath”
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  • Long Format Brand Image: Silver – Starstruck “Nujeen”
  • Brand Promo: Website or App Promotion: Bronze – Genius 2 “Facebook Paint Bot”
  • Brand Promo: Holiday or Special Event Spot: Gold – Planet or Plastic
  • Program Trailer Promo: Gold – One Strange Rock “TCA Trailer”
  • External Marketing or Sizzle: Bronze – Summer TCA SIzzle “Moments”
  • Behind The Scenes Promo: Gold – Genius 2
  • Clip-Based Entertainment Promo: Gold – One Strange Rock “TCA Trailer”
  • Clip-Based Nonfiction Programming Promo: Gold – Free Solo “Breath,” and Silver – One Strange Rock “Questions,” and Bronze – One Strange Rock (Turkey)
  • Dramatic Program Promo: Silver – Genius 2 “Mark of Genius”
  • Dramatic Program Campaign: Silver – Genius 2
  • Interstitial and Program Wraps Campaign: Silver – One Strange Rock “Astronauts”
  • Public Service Announcement Promo or Campaign: Bronze – Planet or Plastic
  • Best Social Cause Promo or Campaign: Bronze – Planet or Plastic (Germany)
  • Webisode: Gold – Explorer “Godfather of Gaza”
  • Interstitial/Bumper Promo or Campaign: Gold – Valley of the Boom
  • Multimedia Channel Image: Silver – Nat Geo Wild Rebrand
  • Micro Video Content: Bronze – Free Solo “50 Foot Screen”
  • Online Advertising: Silver – Valley of the Boom “IGTV: Bitcoin”
  • Talent Integration Using Social Media: Gold – Genius 2 “Facebook Paint Bot”
  • Use of Paid Social Media to Promote a Program or Series: Bronze – Genius 2
  • Organic Use of Social Media to Promote a Program or Series: Gold – One Strange Rock “Instagram Live: Will Smith Calls the ISS”
  • Interactive Promo: Gold – Genius 2 “Framing Genius”
  • Social Media/Mobile-Based Promotional Digital Video Content: Silver – One Strange Rock “Sounds of Earth: Glacier”
  • Technical Innovations: Digital Platforms: Bronze – Genius 2 “Facebook Paint Bot”
  • Photography for Print: Gold – Free Solo
  • Retouching and Animation: Gold – One Strange Rock
  • Consumer or Trade Print Ad: Program: Gold – Valley of the Boom “Tease 1”
  • Outdoor Static Ad or Campaign: Silver – Genius 2 “Grand Central Domination”
  • Brand Image Multimedia Campaign: Bronze – Planet or Plastic (Germany)
  • Nonfiction Program Campaign: Gold – One Strange Rock
  • Voice-Over Performance: Bronze – The Flood
  • Experiential or Stunt Promotion for a Consumer Event: Silver – Genius 2 “Genius Studio”
  • Virtual Reality or 360 Camera Implementations: Gold – One Strange Rock “First Ever VR Filmed in Space”
  • Special Project: Gold – Space Projection Helmet, and Bronze – Planet or Plastic (Germany)
  • I’m Not Crying, You Are!: Gold – Starstruck “Nujeen”
  • Event Production Design: Silver – Genius 2 “Genius Studio”
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