Chinese robotics maker sees 2019 Double 11-day global sales jump 12% year-on-year
SUZHOU, CHINA –
– 14 November 2019 – ECOVACS ROBOTICS, a market
leader in innovative home service robotics, saw global sales on Double 11
(November 11) climb more than 12 percent year-on-year from 2018. Double 11,
also called Singles Day, is China’s version of the US shopping frenzy day Black
Friday. The company’s total Double 11 sales reached over US$113 million,
setting a new record for ECOVACS.
“ECOVACS ROBOTICS achieved outstanding results for
Double 11 sales in 2019,” said Jonathan Tang,
Vice President, Head of Global Business at ECOVACS ROBOTICS. “Our innovative
home cleaning robotics demonstrate our commitment to delivering top quality
products that make a difference in people’s lives. ECOVACS ROBOTICS has proven
itself a leader in global home service robotics with innovative products expanding the perception of home service robotics from simply cleaning
appliances into home cleaning companions that take over tedious household
chores freeing users to spend more time doing the things they love.”
ECOVACS dominated China’s top sales platforms
including TMALL, JD and SUNING. All three platforms ranked ECOVACS as their
Sales No.1 brand, respectively in both JD and TMALL’s robotic vacuum cleaner
category and in SUNING’s vacuum cleaner category, accounting for over 50%
market share in two of the giant platforms.
The ECOVACS’ T series of the DEEBOT targets users
who are highly passionate about cutting-edge technology and are big fans of the
most intelligent features and innovations, such as the 2019 global flagship DEEBOT
OZMO 920/950 (T5 in mainland China), which delivers a “Nothing Missed”
extraordinary cleaning experience. This was the first series of floor cleaning
robot to achieve more than US$36 million in sales during Double 11 and rank in
sales as the No.1 brand in the LDS segment. ECOVACS’ N series, the DEEBOT
designed for consumers that demand high cleaning efficiency and efficacy, such
as the DEEBOT OZMO 750 which ECOVACS just launched in the Japan market, became the
sales No.1 brand in the VSLAM segment for the second year straight, selling
ECOVACS’ Double 11 sales outside of the mainland
China market grew 80% compared to 2018, with particular success across five
countries, three platforms and on 11 online channels. In Singapore, ECOVACS’ sales jumped over 150%
compared to Double 11 in 2018.
ECOVACS has achieved great sales performance on
Double 11 and is building momentum to prepare for the upcoming global Black
Friday shopping day, aiming to strengthen its global leadership. ECOVACS is
committed to bringing a smart home cleaning companion to every home around the
world, permanently taking the hassle out of home cleaning.
About ECOVACS ROBOTICS
Innovating Since Day One –
Creating the Intelligent Home.
At ECOVACS ROBOTICS, we care
about innovating solutions to enhance your lifestyle. Based on deep
understanding of use cases and consumer experiences, we design robots that help
you to “live smart, enjoy life”.
With over 20 years of design
and industry-leading research, we have led the market as homes become more
intelligent and responsive. We are building a world where your home asks less
of your attention, becomes more seamless and powerful, and frees you to spend
more time doing what you love.