Guinness Ghana marks 60 years of existence

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Guinness Ghana Breweries PLC is the leading total beverage business in Ghana.

Guinness Ghana Breweries PLC, the only beverage company in Ghana listed on the Ghana Stock Exchange marking 60 years of operations in Ghana.

Established in 1960, Guinness Ghana’s success is built on an outstanding collection of brands across a range of categories, including beer, stout and spirits.

Guinness Ghana’s business sustained through innovation and by constantly looking to create new experiences for its consumers. In 2015, Guinness Ghana introduced Orijin Bitters to the Ghanaian market and have since developed variants such as the non-alcoholic Orijin Zero and Orijin Herbal Gin.

The beverage company also unveiled its new corporate identity with a refreshed and redesigned logo.

Guinness Ghana marks 60 years of existence

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The Managing Director of Guinness Ghana, Gavin Pike said, “The refreshed logo is significant of how our history will always shape our future and clearly demonstrates the many cycles of evolution we have been through as a business.”

In a fast-paced and dynamic market, the company have also introduced plastic packaging for Malta Guinness, Alvaro and Orijin Zero to meet growing consumer demand for convenience.

At the same time, the company work to ensure alcohol can be enjoyed as part of a balanced lifestyle through a range of initiatives and programmes that tackle misuse and promote moderation.

Read Also:  Nigerian Bottling Company discontinues use of eco-unfriendly trucks

Guinness Ghana is also committed to having a positive impact where it operates and addresses issues such as water efficiency, carbon emissions, inclusion and diversity. The company is inspired by programmes such as Water of Life, which has reached more than 700,000 people in over 70 communities in the last 10 years.

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The company’s Reserve brands are key to our success in Ghana, delivering growth through innovative production, inspiring design and memorable experience.

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Guinness Ghana marks 60 years of existence - Brand SpurGuinness Ghana marks 60 years of existence - Brand Spur

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Guinness Ghana marks 60 years of existence - Brand SpurGuinness Ghana marks 60 years of existence - Brand Spur

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