LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature

Must Read

List of United Bank for Africa (UBA) Sort Codes & Branches (with addresses) in Nigeria

The sort code is a number that usually identifies both the bank and the branch where an account is held. The sort...

How To Block Your Bank Account And SIM Card In Case Of Emergency

Losing your phone and wallet or having them stolen can be very frustrating. However, in case that happens to...

List of First Bank of Nigeria Sort Codes in Nigeria

The sort code is a number that usually identifies both the bank and the branch where an account is held. The sort...
- Advertisement -

LG Electronics Inc., a major home appliance maker in South Korea, on Thursday said it has named Formula One star Lewis Hamilton as a brand ambassador for its luxury line of premium products.

LG said Hamilton will promote the LG Signature brand, which the company uses for its high-end products.

LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature
LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature

Hamilton, a six-time Formula One world champion, is considered one of the best racing drivers in the history of the sport. The 35-year-old Brit recently drew level with Michael Schumacher’s record of 91 Formula One wins.

With Hamilton, LG said it plans to have a digital campaign that can emphasize LG Signature products’ advanced technologies.

- Advertisement -

LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature
LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature

LG has been appointing renowned influencers as LG Signature brand ambassadors to better target millenials, which refers to consumers born between the early 1980s and 1990s.

- Advertisement -
LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature - Brand SpurLG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature - Brand Spur

Subscribe to BrandSpur Ng

Subscribe for latest updates. Signup to best of brands and business news, informed analysis and opinions among others that can propel you, your business or brand to greater heights.

- Advertisement -

LEAVE A REPLY

Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.

LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature - Brand SpurLG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature - Brand Spur

Latest News

What the Continued Global Uncertainty Means for You

Global uncertainty reached unprecedented levels at the beginning of the COVID-19 outbreak and remains elevated. The World Uncertainty Index—a quarterly measure of...

Nigeria 2021 Outlook: A return to normalcy, but tough policy choices lie ahead.

Sigma Pensions - Following on from a year with so much uncertainty about life, politics and markets, 2021 holds the promise of a return...

Back to School: Demystifying Mathematics

You have probably heard a secondary school student say to you: “I am not a Math person”, and you felt that statement is familiar....

Jump-Starting a Failing Economy: A Development Policy Challenge.

Development is a measurable objective construction. Approaches to development, however, are broad, dynamic, and varied. The concept of development differs in meaning to different...

Konga Clearance Sale kicks off with massive discounts

Over 65,000 mobile phones, 15,000 laptops/desktops/printers, 3,150 inverters and inverter batteries, 1550 TVs, loads of Fast Moving Consumer Goods (FMCG), as well as Home...
- Advertisement -
BrandsPur Weekly Cartoons
- Advertisement -LG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature - Brand SpurLG signs F1 Champ Lewis Hamilton as Ambassador of LG Signature - Brand Spur