Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020

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Coca-Cola’s Nwamaka Onyemelukwe has emerged as the first runner up for the Sustainability Professional of the Year Award at the just concluded 14th edition of the Sustainability, Enterprise and Responsibility Awards (SERA’s) held at Oriental Hotel, Lagos on Saturday, December 12th.

This award recognizes how individual company executives have facilitated the implementation of sustainability initiatives to yield more than anticipated results in terms of reach and impact.

Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 Brandspurng1

Nwamaka Onyemelukwe, the Public Affairs, Communications and Sustainability Manager for Coca-Cola Nigeria Limited, has been at the forefront of the conception and implementation of several sustainability initiatives.

Notable projects include a leading role in the formation of the Food and Beverage Recycling Alliance (FBRA), an Industry Coalition to drive Extended Producer Responsibility in Nigeria in line with the company’s World Without a Waste vision.

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Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 Brandspurng1

She was part of an independent committee which formed the CokeCARES initiative, a food support program by Coca-Cola employees, through which hundreds of vulnerable families were provided with food relief materials, to cushion the effects of COVID-19.

Other noteworthy projects include several recycling and women economic empowerment projects; the Safe Birth Initiative, SHAPE 2020, Project Revive, Catalyst for Change, RecyclesPay, Clean-up Naija, Waste to Wealth, RESWAYE, among many others — all of which are implemented in partnership with local NGOs and are focused on driving shared value for the people, communities and planet.

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Speaking on the achievement, she explained, 

“I am delighted to have received this prestigious award. It is a recognition of my efforts alongside that of my team and partners’ as we deliver on our mandate of making a difference in communities where we live and operate. We remain focused on the continued implementation and success of our sustainability initiatives across the country”.

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These projects have contributed immensely in building sustainable communities, driving the SDGs as well as the company global sustainability targets. This is indeed a true demonstration of the company’s vision of “Refresh the World, Make a Difference”.

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Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 - Brand SpurCoca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 - Brand Spur

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The Trade Desk Appoints Benson Ho as Senior Vice President, North Asia

SHANGHAI, CHINA - Media OutReach - 22 January 2021 - Global advertising technology leader, The Trade Desk, today announced the appointment of Benson Ho as Senior Vice President of North Asia. In this role, Ho will lead the company's business and growth strategy in the North Asia region, covering Greater China, South Korea and Japan. Ho will report to Tim Sims, Chief Revenue Officer.

 

 Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 - Brand Spur

 

Ho brings vast leadership experience in the Asian media industry, most recently as Chief Data Strategy Officer at Tencent Marketing Solution, an important early inventory partner of The Trade Desk in China. Prior to that, he served as Amnet's chief consultant and programmatic expert to Dentsu Aegis Network. He has also served in senior leadership positions at Sizmek, GroupM and Digitas.

 

"One of The Trade Desk's biggest priorities is Asia, and with Benson joining our team, we're confident he will help accelerate our growth strategy in the region," said Tim Sims, Chief Revenue Officer, The Trade Desk. "Benson brings experience and expertise of data-driven advertising, as well as his invaluable relationships with key partners and advertisers, that are specific and unique to the Asian market. I look forward to partnering with Benson as we execute our next phase of growth in the region."

 

"I am delighted to join The Trade Desk and build on the success the company has had in North Asia," said Ho. "The advertising industry is at a turning point right now, and there's enormous opportunity for brands to leverage global best practices and connect with consumers in new ways. It's very exciting to be a part of the team that's delivering a unique solution and expertise to global advertisers in the region."


About The Trade Desk

The Trade Desk™ is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific. To learn more, visit thetradedesk.com or follow us on Facebook, Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 - Brand SpurTwitter, and LinkedIn. 

 

Coca-Cola’s Sustainability Lead Stands Out At The SERA’s 2020 - Brand Spur

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