Midea Enlists Fans to Select the Ultimate AFF All Star Team

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The Home Appliances giant has introduced an online campaign for fans to assemble their all-star team in ASEAN football history and win prizes

SINGAPORE – Media OutReach – 9 November 2021 – Midea, one of the world’s leading home appliances producers and main sponsors of the upcoming ASEAN Football Federation (AFF) Championship – also known as the AFF Suzuki Cup 2020 – launched an interactive online campaign to engage football fans around the world ahead of their 11.11 shopping carnival.


www.affsuzukicup.com

About the ASEAN Football Federation (AFF)

The ASEAN Football Federation comprises 12 Member Associations. The main objectives of the ASEAN Football Federation are to develop football in ASEAN through its activities, courses and competitions, to continue to nurture the AFF Suzuki Cup as the premier Football Tournament in Asia and to foster closer relationships between Member Associations in ASEAN and the Regional Federations across Asia.


www.aseanfootball.org

About Midea & Midea Group

Midea is one of over 10 brands within the home appliance business of Midea Group – a leading global high-technology company ranked #288 at 2021’s Global Fortune 500. Midea Group’s business goes beyond home appliances and comprises business pillars like Smart Home, Electro-Mechanical, HVAC & Building Technologies, Robotics & Automation, as well as Digital Innovation. All businesses of Midea Group are striving for one credo: #HumanizingTechnology.


Midea Home Appliances brand offers one of the world’s most comprehensive product ranges in the home appliance industry, specializing in air-treatment (commercial and residential air conditioning solutions), refrigeration, laundry, large kitchen and cooking appliances, small kitchen appliances, water appliances, floor care and lighting.

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Midea believes in providing surprisingly-friendly solutions by adopting a consumer-centric and problem-solving approach. Going above and beyond for the future, constantly exploring and inventing to meet the ever-changing demand of our consumers.


Midea is, among many others, the world’s #1 Air Treatment Brand [1], the world’s #1 Small Cooking Appliances Brand [2], the world’s #1 Air Coolers Brand [3], the world’s #1 Cooling Fans Brand [4], and the world’s #1 Rice Cookers Brand [5].


Midea’s globally 34 production centers and over 150,000 employees in more than 200 countries and regions generated an annual revenue of more than USD 41.4 billion in 2020. Midea’s 28 worldwide innovation centers and the strong commitment to R&D have resulted in more than 62,000 authorized patents to-date.


www.midea.com

www.midea-group.com/Our-Businesses/smart-home/midea


[1] “Midea – World’s No.1 Air Treatment Brand”
Source: Euromonitor International (Shanghai) Limited; Consumer Appliances 21ed, retail volume sales in units, 2020 data”

[2] “Midea – World’s No.1 Small Cooking Appliances Brand”
Source: Euromonitor International (Shanghai) Limited; Consumer Appliances 21ed, retail volume sales in units, 2020 data.

[3] “Midea – World’s No.1 Air Coolers Brand”
Source: Euromonitor International (Shanghai) Limited; Consumer Appliances 21ed, retail volume sales in units, 2020 data.

[4] “Midea – World’s No.1 Cooling Fans Brand”
Source: Euromonitor International (Shanghai) Limited; Consumer Appliances 21ed, retail volume sales in units, 2020 data.

[5] “Midea – World’s No.1 Rice Cookers Brand”
Source: Euromonitor International (Shanghai) Limited; Consumer Appliances 21ed, retail volume sales in units, 2020 data.

#Midea