Reckitt’s Survey Uncovers HK Couples’ Attitude Towards Intimacy and Home Hygiene

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Men and women concerned over completely opposite topics, with about 40% had conflicts over ‘intimate relationship’ or ‘home hygiene’

HONG KONG SAR – Media OutReach – 20 January 2022 – When couples enter into a new stage of life such as marriage and becoming parents, how do these changes in identities and responsibilities affect the relationship? To understand how Hong Kong couples get along in terms of ‘Intimate Relationship’ and ‘Home Hygiene’, Reckitt Benckiser (Hong Kong) Limited (Reckitt) surveyed more than 1,000 unmarried and married couples in Hong Kong between November and December 2021[1] for ‘Hong Kong Wellness in Action Index’, the company’s ongoing series of health insights launched in early 2021.