Younger artists like ENHYPEN, aespa, and ITZY forged strong connections with their fans in 2021
Fans are growing in many countries such as Peru, Colombia, Singapore, and Ecuador
SEOUL, SOUTH KOREA – Media OutReach – 26 January 2022 – With a massive 7.8 billion global Tweets in 2021, #KpopTwitter once again showed its power by breaking its previous record of 6.7 billion Tweets in 2020. Registering a notable 16% increase in Tweet volume globally, #KpopTwitter conversations became more diverse and vibrant in 2021.
With its legion of passionate and active fans, Indonesia tops the list for most number of K-pop Tweets for the second consecutive year. Meanwhile, the Philippines, South Korea, Thailand, the United States, Mexico, Malaysia, Brazil, India, and Japan made it into the top 10.
Of course, the 21st century pop icon, BTS (@BTS_twt), takes the top spot as the most Tweeted about K-pop artist globally – with the band’s real-life concert ‘BTS PERMISSION TO DANCE ON STAGE – LA’ alone contributing more than 68 million Tweets from all over the world. For the second year in a row, NCT (@NCTsmtown) comes in second.
In addition to K-pop sensation BLACKPINK (@BLACKPINK) and heavyweights EXO (@weareoneEXO) being featured on the top 20 list, younger groups also cemented their positions with TOMORROW X TOGETHER (@TXT_members) rising from 8th place in 2020 to 6th in 2021, ATEEZ (@ATEEZofficial) climbing one spot to 9th, and Stray Kids (@Stray_Kids) at 10th.
2021 also proved to be a breakthrough year for the 4th generation of K-pop idols. ENHYPEN (@ENHYPEN_members) who were 5th on the 2020 list of rising K-pop artists impressively came in as the 3rd most Tweeted about band in 2021 (just after BTS and NCT). Within a year of their debut, the group celebrated a huge achievement with their first studio album “DIMENSION:DILEMMA” becoming a ‘million-seller’ and placing 11th on the Billboard 200 chart. Fellow 4th generation idols aespa (@aespa_official) and ITZY (@ITZYofficial) also hit significant milestones as they first entered the top 20 list, being 14th and 16th respectively.
Other K-pop idols on the top 20 list include TREASURE (@treasuremembers), SEVENTEEN (@pledis_17), TWICE (@JYPETWICE), GOT7 (@GOT7Official), THE BOYZ (@IST_THEBOYZ), iKON (@YG_iKONIC), ASTRO (@offclASTRO), MonstaX (@OfficialMonstaX), Red Velvet (@RVsmtown), and SHINee(@SHINee).
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