FIRE Fit To Light Up Oman Fitness Scene


Horizon Fitness announces opening of exciting new boutique fitness concept in Oman

MUSCAT, OMAN – Media OutReach – 28 February 2022 – Horizon LLC (Horizon) today announced the addition of FIRE Fit to its portfolio of brands, bringing a new and exciting boutique fitness experience to Oman which is sure to set the local fitness scene alight. Scheduled to open in the second half of 2022, the five-studio boutique gym will offer a number of signature programmes across several modalities including boxing, cycling, HIIT and a specialist personal training studio.


About Horizon LLC

Horizon LLC was established in 1997 and will be completing 25 years of operation in February 2022. Horizon LLC our MISSION is to continue to be the Sultanate of Oman’s House of fitness brands provider. We are committed to promoting a healthy lifestyle through convenient, state-of-the-art equipment, programs, and fun activities that provide an exceptional and unique value to our community.

During this period Horizon has developed into a formidable force in the Fitness Industry not just in Oman but across the GCC, operating within a totally immature market back in the 90’s, leading to 25 years of operations which resulted to the growth and adapting to the international industry standards which lead to IHRSA studies and figures showing increased penetration year on year + long term growth potential in all sectors Oman and the GCC.

Currently Horizon LLC operates 21 Horizon locations between male/mixed/ladies and 3 Jasmine Boutique ladies only locations,

Horizon LLC will continue its aggressive expansion plans over the next 5 years with plans to entering the Performance market segment and also the boutique market, whilst continuing to grow their core Horizon and Jasmine brands as well, further establishing ourselves as Oman’s number 1 Health & Fitness Company.


About Evolution Wellness Group

Established in 2017, Evolution Wellness is Asia’s leading health and wellness group with a vision to build a comprehensive wellness ecosystem. Its diverse portfolio of highly complementary brands spans the spectrum of fitness offerings from high value low price (HVLP), to full service and premium boutique gyms, virtual fitness, connected fitness, wellness and a subscription-based SaaS membership management system.

Besides its core business as owner and operator of Asia’s largest network of wholly- owned fitness clubs, Evolution Wellness also offers an attractive licensing programme for its HVLP brand GoFit and premium boutique brand FIRE Fit, joint venture opportunities and management consultancy for its wellness brand, Fivelements.

For more information about Evolution Wellness, portfolio brands, and services, please visit


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